Programmatic Specialist — Amazon Campaigns & Planning

Wppmedia; Kraków; Hybrid; PLN 58,000 - 102,000; Full time

Benefits offered by this job

Hybrid work model

In-office two days a week

Private medical care

Life insurance

English language learning

Professional development opportunities

Sports card in Medicover

Job summary

WPP Media in Kraków is seeking a Programmatic Specialist (Planning, Client Amazon) to join the Global Operations Centre. You will prepare media plans, deliver activation materials, create PCA reports, and coordinate with activation and client service teams to ensure accurate campaign implementation.

Ideal candidates have 2+ years in programmatic planning, fluent English, and strong data analysis skills. The role offers hybrid work with in-office two days per week and comprehensive employee

Qualifications

• 2+ years’ experience in planning and managing programmatic campaigns.
• Fluency in English.
• Ability to analyze raw data and develop actionable recommendations.
• Strong attention to detail and ability to work with large and complex files.
• Adaptability to changing goals and priorities.
• Proficiency in Microsoft Excel and Google Sheets.

Responsibilities

• Media plan preparation aligned with the agreed strategy.
• Preparing and delivering materials for campaign activation.
• Preparing reports and PCA presentations.
• Acting as a point of contact for the activation team and the client service team.
• Overseeing proper campaign implementation.

Skills

English fluency

Data analysis

Excel

Google Sheets

Attention to detail

Adaptability

Tools

Excel

Google Sheets

Job description

WPP Media in Kraków is seeking a Programmatic Specialist (Planning, Client Amazon) to join the Global Operations Centre. You will prepare media plans, deliver activation materials, create PCA reports, and coordinate with activation and client service teams to ensure accurate campaign implementation.

Ideal candidates have 2+ years in programmatic planning, fluent English, and strong data analysis skills. The role offers hybrid work with in-office two days per week and comprehensive employee