Paid Search Marketer

GrowthPair; Poland; Remote; PLN 120,000 - 180,000; Full time

Job summary

A digital marketing company is seeking a Paid Search Marketer to manage and optimize campaigns on platforms such as Google Ads and Bing Ads. The ideal candidate will have over 3 years of experience in paid search marketing, strong analytical skills, and the ability to work during U.S. hours. This role offers a remote work environment and includes attendance bonuses, paid U.S. holidays, and health insurance.

Benefits

Attendance & performance bonuses

Paid U.S. holidays

Health insurance

Qualifications

• 3+ years of experience managing paid search campaigns.
• Deep understanding of paid search platforms.
• Ability to work during U.S. work hours.

Responsibilities

• Develop and implement paid search campaigns.
• Conduct in-depth keyword research.
• Monitor and optimize campaigns.

Skills

Paid search campaign management

Keyword research and competitive analysis

Analytical skills

Copywriting

Audience targeting

Tools

Google Ads

Bing Ads

Google Analytics

Job description

We are seeking a Paid Search Marketer to support our paid search efforts on Google Ads and Bing Ads. This role is responsible for planning, executing, and optimizing paid search campaigns across platforms to drive engagement and conversions.

Key Responsibilities:

• Develop and implement paid search campaigns that align with business goals.
• Conduct in-depth keyword research and competitive analysis to inform campaign strategy.
• Set up, monitor, and optimize campaigns on platforms like Google Ads and Bing Ads.
• Craft compelling ad copy designed to drive clicks and conversions.
• Manage daily and monthly advertising budgets to maximize ROI and cost efficiency.
• Prepare performance reports and provide actionable insights for campaign optimization.
• Implement A/B testing to refine ad copy, targeting strategies, and landing pages.

• 3+ years of experience managing paid search campaigns.
• Deep understanding of paid search platforms, including Google Ads and Bing Ads.
• Strong analytical skills and ability to interpret data to make informed decisions.
• Excellent copywriting and visual design skills for ad creation.
• Knowledge of audience targeting and segmentation techniques.
• Familiarity with digital marketing tools and analytics platforms (e.g., Google Analytics).
• Ability to work during U.S. work hours (PT/ ET).

• Work from home / anywhere in the world
• Attendance & performance bonuses
• Paid U.S. holidays
• Health insurance