Marketing Data Lead

Sii Poland; Szczecin; On-site; PLN 240,000 - 320,000; Full time

Job summary

A leading tech company in Poland is seeking an experienced eCommerce Platform Marketing Data Lead to ensure the creation of engaging marketing materials for its e-commerce platforms. The ideal candidate will have at least 5 years of digital marketing experience and be skilled in performance marketing and website analysis tools. Responsibilities include leading content creation, analyzing marketing performance, and coordinating campaigns. A diverse work environment is promoted, ensuring equal treatment for all individuals.

Benefits

Great Place to Work

Solid financial situation

Contracts with big brands

Centre of internal training

Open management team

Profit sharing

Medical care

Qualifications

• At least 5 years of experience in digital marketing.
• Good understanding of performance marketing and online customer acquisition.
• Thorough experience with website analysis tools.

Responsibilities

• Lead the creation of templates and marketing content for the e-commerce platform.
• Analyze marketing performance of the platform across channels.
• Support and coordinate platform marketing campaigns.

Skills

Digital marketing

Performance marketing

Website analysis tools

Strong stakeholder management

Fluent English

Fluent Polish

Tools

Google Analytics

Google Ads

Power BI

Semrush

Job description

We are looking for an experienced eCommerce Platform Marketing Data Lead, who will be responsible for ensuring the creation and distribution of engaging marketing materials for new e-commerce and services platforms, following current industry best practice guidelines to use across all our client’s sites. You will represent & lead the marketing stream in the new e-commerce platform program leadership team.

Sii ensures that all employment-related decisions are made solely on the basis of qualifications and competencies. We are committed to equal treatment of all individuals, regardless of any protected characteristics, and promoting a diverse and inclusive work environment.

Your Tasks

• Lead the creation of templates and marketing content for the new e‑commerce platform, manage related assets, and ensure brand consistency
• Provide consultation and training on the platform and marketing best practices, including developing and updating training materials
• Build strong key stakeholder relationships, co‑define the roadmap, and resolve priority conflicts with clear recommendations
• Analyze marketing performance of the platform across channels and prepare business reports and dashboards
• Support and coordinate platform marketing campaigns, manage project timelines, and monitor ongoing tasks
• Handle marketing-related purchase orders, invoices, budgets, contract renewals, and maintain Jira marketing tickets

Requirements

• At least 5 years of experience in digital marketing in a competitive digital sector with a proven track record in achieving results (within budget, scope & timing)
• Good understanding of performance marketing, conversion, and online customer acquisition
• Thorough experience with website analysis tools (e.g., BI, Google Analytics, Google Ads, Semrush)
• Experience with Power BI, GA, Google Search Console, and Semrush
• Up-to-date with the latest trends and best practices in digital marketing
• Fluent English, both written and spoken
• Fluent Polish required
• Residing in Poland required

Nice to have

• Experience with LinkedIn, Meta, GTM

Job no. 260121-SF86E

Benefits For You

• Great Place to Work
• Solid financial situation
• Contracts with the biggest brands
• Centre of internal trainings
• Many experts you can learn from
• Open and accessible management team
• Profit sharing
• Passion Sponsorship program
• Regular integration events and trips
• Comfortable and well‑equipped offices
• MySii app
• Medical care