Marketing Automation Specialist

Viseven; Polska; Presencial; PLN 120.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary

Experienced team

Career growth

Paid time off

Sick leave

Family leave

Medical insurance

English courses

Professional development

Corporate events

Work from home

Descripción de la vacante

Viseven Group in Poland is seeking a skilled digital marketing professional to design and optimize omnichannel campaigns using marketing automation platforms. You'll craft customer journeys, build segments, and run email campaigns across multiple channels.

You will collaborate with the Campaign Manager, analyze campaign results, and assist in integrating IT Omnichannel solutions for clients. The role requires hands-on experience with ESPs and basic HTML/Excel skills, with room for growth in a

Formación

• At least 3+ years of experience in digital marketing.
• Experience with email marketing and at least one ESP.
• Familiar with marketing automation platforms and omnichannel campaigns.
• Basic HTML and Excel knowledge.
• Experience with SQL is a plus.
• Strong analytical and data reporting abilities.
• Excellent teamwork and communication in English (upper‑intermediate).

Responsabilidades

• Work within marketing automation platforms.
• Design and construct Customer Journeys in Marketing Automation tools.
• Create segments in the Marketing Automation platform based on the given criteria.
• Build and execute email campaigns to ensure the best outcomes.
• Create and execute omnichannel campaigns using other channels (sms, messengers, etc.).
• Work within ready‑made content assets for adding personalization and testing.
• Work within other digital marketing tools (webinar platforms, chatbots, web analytics, etc.).
• Collaborate with the Campaign manager, who is responsible for the effectiveness of all campaigns, to streamline the workflow.
• Provide consultations on technical questions about digital channels and campaigns.
• Participate in the process of creating anintegrated IT Omnichannel ecosystem for clients.
• Monitor marketing campaigns for timely detection of bugs and errors.
• Prepare initial reports on campaign results (raw data).

Conocimientos

Digital marketing

Email marketing

SQL basics

HTML basics

Excel basics

APIs & integration

English communication

Team player

Analytical thinking

Proactive learning

Herramientas

Mailchimp

GetResponse

SendPulse

eSputnik

Klaviyo

Descripción del empleo

Viseven Group is a leading global B2B MarTech service provider, empowering Pharma and LifeScience companies since 2009. Our mission is to drive digital transformation and excellence, offering comprehensive end-to-end software and digital marketing services tailored to the pharmaceutical industry. The company's solutions, products, and services are actively used by the top 100 Pharma and Life Science companies.

At Viseven, our rapidly growing team boasts over 700 highly skilled professionals, including experts in development, design, business analysis, project management, delivery, sales, marketing, and customer success.

With a global footprint in more than 30 countries across the US, LATAM, Europe, and APAC, and physical offices in Ukraine, Poland, Estonia, India, and the US, we are well-positioned to serve our diverse clientele.

Join us and become part of a pioneering team dedicated to shaping the future of digital transformation in Pharma and Life Sciences across more than 50 countries around the globe.

Responsibilities:

• Work within marketing automation platforms
• Design and construct Customer Journeys in Marketing Automation tools
• Create segments in theMarketing Automation platform based on the given criteria
• Build and execute email campaigns toensure the best outcomes
• Create and execute omnichannel campaigns using other channels (sms, messengers, etc.)
• Work within ready‑made content assets for adding personalization and testing
• Work within other digital marketing tools (webinar platforms, chatbots, web analytics, etc.)
• Collaborate with the Campaign manager, who is responsible for the effectiveness of all campaigns, to streamline the workflow
• Provide consultations on technical questions about digital channels and campaigns
• Participate in the process of creating anintegrated IT Omnichannel ecosystem for clients
• Monitor marketing campaigns for timely detection of bugs and errors
• Prepare initial reports on campaign results (raw data).

Required Skills & Knowledge:

• 3+ years of experience in digital marketing
• Knowledge of email marketing. Experience with at least one ESP (Mailchimp, GetResponse, SendPulse, eSputnik, Klaviyo, etc.)
• Experience with other communication channels is a plus
• Basic knowledge of HTML and Excel
• Basic knowledge of SQL (Select) is a plus
• General understanding of digital marketing tools and services integration (API, databases)
• Systems thinking and willingness to dive into technical details
• Proactive life position and desire to constantly learn and develop
• Team player who can create and maintain acollaborative and inspiring work environment
• Upper-Intermediate English (speaking and writing).

What we provide:

We know our team members are key to achieving our goals, so we value and empower them to share their vision. We reward this passion with exceptional benefits, including:

Competitive Compensation: Regular performance-based salary and career development reviews.

Experienced Team: Join a passionate, experienced team in a friendly atmosphere.

Career Growth: Opportunities for professional and career advancement.

Paid Time Off: 18 business days per year (20 business days after 2 years of service).

Sick Leave:

Non-documented: 4 business days per year.

Documented: 20 business days per year.

Family Leave: 3 paid business days for marriage, childbirth, or bereavement.

Medical Insurance: Comprehensive coverage.

English Courses: Learning opportunities to improve your language skills.

Professional Development: Participation in forums and conferences.

Corporate Events: Regular team-building activities and events.

Work Environment: Enjoy a comfortable, fully equipped office and the possibility to work from home.