GTM & Marketing Associate: AI-Powered Content & Growth

Solid Company; Polska; Hybrid; PLN 60,000 - 90,000; Full time

Job summary

Solid Company is seeking an entry-level marketer to support our Web & Mobile GTM and marketing activities. You will create case studies, client stories, website content and LinkedIn posts, while researching industries, competitors and trends relevant to potential clients.

You will distribute content across LinkedIn, the website and external channels, and organize the marketing library with case studies, presentations and use cases.

Qualifications

• Interest in marketing and go-to-market strategies
• Genuine curiosity about technology, AI, startups or business development
• Strong writing ability and clear communication

Responsibilities

• Create case studies, client stories, website content and LinkedIn posts
• Research industries, competitors and trends relevant to potential clients
• Distribute content across LinkedIn, the website and external channels
• Organize the marketing library with case studies, presentations and use cases
• Repurpose webinars and videos into new content formats
• Track basic GTM performance metrics and identify topics and channels that generate interest
• Experiment with AI tools to speed up research, content creation and analysis

Job description

• Supporting the Web & Mobile business unit in go-to-market and marketing activities
• Creating case studies, client stories, website content, LinkedIn posts and other marketing materials
• Researching companies, industries, competitors, trends and topics relevant to potential clients
• Creating content around real client problems and improving Blazity's visibility across Google and AI-powered search tools
• Supporting sales and outbound activities by researching potential clients and identifying relevant business triggers
• Supporting content and marketing activities with technology partners
• Researching relevant events and conferences and preparing marketing materials around them
• Distributing content across LinkedIn, the website, external platforms and other channels
• Organizing and maintaining the marketing and sales library (case studies, presentations, one-pagers, use cases)
• Repurposing existing webinars, interviews and videos into new content formats
• Tracking basic GTM performance metrics and identifying topics and channels that generate interest
• Experimenting with AI tools to speed up research, content creation, analysis and everyday marketing work

Kogo poszukujemy?

Key requirements:

• At the beginning of your career with a strong interest in marketing and go-to-market
• Genuine interest in marketing, technology, AI, startups or business development
• Curiosity about how technology companies build their brands, attract customers and grow
• Enjoy researching topics and turning information into something valuable
• Ability to write clearly and communicate ideas in a simple, engaging way
• Good English, especially written
• Organized, proactive and comfortable working independently
• Comfortable using AI tools such as ChatGPT, Claude or Perplexity, or willing to learn how to use them effectively
• Willingness to experiment, test ideas, learn from results and improve
• Taking ownership of tasks without needing step-by-step guidance

Nice to have:

• Previous experience in marketing, content, social media, research or sales
• Experience running a LinkedIn profile, blog, newsletter, social media account, website or personal project
• Basic knowledge of SEO or content marketing
• Interest in software development, SaaS, AI or technology
• Experience with tools such as Notion, Canva, Google Analytics or HubSpot