GOC | Senior AdOps Specialist

Wppmedia; Kraków; Hybrid; PLN 71,000 - 140,000; Full time

Benefits offered by this job

Life insurance

Medical care

English language learning support

Sports card

Job summary

WPP Media in Kraków is seeking a Senior AdOps Specialist to join the Global Operations Centre. You will collaborate with regional teams across Europe, the U.S. and Asia to deliver campaign setups, QA checks, and reporting in a hybrid, Poland-based environment.

The ideal candidate has a Bachelor's degree, 3+ years in digital media, strong Excel skills, English at B2+, and experience with CM360, DV360 or Google Ads. You will mentor juniors and help implement process improvements.

Qualifications

• Bachelor’s degree required.
• 3+ years in digital media agency or ad serving ecosystem.
• Proficient in CM360; knowledge of DV360/Google Ads a plus.
• Advanced Excel and Google Sheets skills.
• Strong written and verbal English communication.

Responsibilities

• Interact with internal PL team and regional teams (Europe, US, Asia).
• Support CM360 campaign launches and post-launch verification.
• Join kickoff calls to understand specs and complex executions.
• Lead QA, monitoring, and troubleshooting of ad campaigns.
• Produce daily campaign reports and provide commentary to regional teams.
• Mentor junior staff and oversee task QA and ticketing.
• Ensure campaigns comply with global policies and guidelines.
• Educate teams on third‑party ad serving tags and systems.

Skills

English (B2+)

Managerial skills

Time management

Attention to detail

Excellent communication

Education

Bachelor’s degree

Tools

CM360

DV360

Google Ads

Excel

Google Sheets

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

As part of theGlobal Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for Senior AdOps Specialist who will:

• Interact effectively withinternal PL Team as well as regional’s(Europe, U.S., Asia) and be proactive and strong communicator for all of them.
• Support CM360 campaign launches setups and post launches verification according to WPP Media established guidelines.
• Join kick off calls with regional teams to understand advertising specifications and discuss customs or complex executions.
• Support GOC Director with internal processes and tools implementations.
• Staying educated on key developments in the rapidly changing digital advertising ecosystem. (e.g Viewability, brand safety, invalid traffic etc.) and utilize that knowledge to contribute to the updating or build new processes that support changing industry needs.
• Ensure campaigns comply with WPP Media’s global policies and guidelines.
• Produce daily campaign reports, including daily pacing, data inputting and providing commentary to regional Media Activation teams. Work closely with manager to serve as a point of contact between ad server and internal business units.
• Own internal project pipelines and queues to ensure an accurate execution of campaign executions and setups.
• Lead the adherence of operations processes, delegating to junior staff, ensuring staff adoption and assigning tickets as necessary. Help them with QAing their tasks and their everyday work.
• Become expert in day-to-day quality control and technical communications, monitoring execution and troubleshooting issues as they arise.
• Support all media trafficking needs by scheduling and maintaining placements, rotation of ads, and creative throughout the lifetime of campaigns.
• Efficiently distribute tags, trackers, and creative assets to all media partners.
• Monitor and report on campaign checks across channels/platforms and ensure data accuracy for campaign reporting tools and WPP Media campaign management software.
• Embed additional survey, audience measurement, verification, and other tracking components for external vendors as needed.
• Support daily QA and timely troubleshooting of all placements, tagging, and floodlights/vendor pixels for on-site tracking implementations to ensure proper tracking.
• Educate and assist internal/external teams on proper implementation and best practices of third‑party ad serving tags and systems.

Skills and Experience

If this opportunity looks right for you, we are looking for candidates who have:

• Bachelor’s degree.
• You are proficient in English (B2+).
• Some managerial skills and/or desires to manage growing team.
• Good time management skills and overall work organization standards.
• You have 3+ years' experience in digital media agency or digital ad serving ecosystem (CM360 as main – Flashtalking nice to have).
• Have some experience/knowledge about with Google Ads, Facebook Business Manager, or DV360.
• Advanced Excel skills.
• You have experience with ad serving technologies.
• You are detail oriented with strong prioritization skills.
• You are flexible, personable attitude with the willingness to go the extra mile.
• You have excellent communication skills, both verbal and written.
• You are proficient in Microsoft Excel and Google Sheets.
• Being eager to work in a hybrid model from one of our offices in Poland (Warsaw, Kraków, Poznań, or Wrocław).
• Practical experience with Google Tag Manager will be an asset.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, medical care & sports card in Medicover, funding for English language learning, employee mental health awareness day, and more.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We are committed to offering equal opportunities to all employees, which is why we only establish collaborations based on employment contracts.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office two days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Following a detailed review of all applications, we will contact those candidates whose qualifications and stated terms of cooperation most closely align the objectives of our recruitment process.

The gross salary for this position at the time of this posting is indicated below. This range reflects our broader group’s compensation framework across diverse agencies and disciplines. For this specific role, our offer will be determined within this range based on our internal benchmark, reflecting the specific market conditions for our discipline. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications.

In addition to the salary range provided, we offer a comprehensive benefits package designed to support our employees' well-being and professional growth. While specific details may vary by agency, typical benefits often include: private medical care, professional development opportunities, training programmes and flexible working arrangements (where applicable).Some agencies may offer additional benefits.

6 333 zł — 12 500 zł PLN

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