Digital Marketing Manager, EMEA Activation & Performance

Aon Corporation; Kraków; Remote; PLN 250,000 - 400,000; Full time

Job summary

Aon is seeking a Digital Marketing Manager, EMEA Activation & Performance, to connect regional marketing teams with Global Digital capabilities. This remote role based in Poland offers flexibility to work virtually while collaborating across EMEA and globally.

You will coordinate multi-channel campaigns, translate business priorities into activation plans, drive reporting and governance, and partner with Global Digital teams to elevate program effectiveness across markets.

Qualifications

• Experience in digital marketing, activation and paid media.
• Experience managing multi-channel campaigns and measuring performance.
• Strong stakeholder management within multinational organizations.
• Analytical capabilities including performance reporting and optimization.
• Experience in B2B marketing, ideally in financial services or regulated industries.

Responsibilities

• Link regional marketing with Global Digital teams to plan campaigns.
• Coordinate multi-channel campaigns and paid media across EMEA.
• Drive reporting, governance frameworks and best practices.
• Collaborate with GCC specialists, agencies and partners to scale programs.
• Support marketing technology, automation and AI-enabled solutions.

Skills

Digital marketing

Multi-channel campaigns

Paid media

Analytics

Stakeholder management

B2B marketing

Job description

Posting Description

Are you passionate about driving digital marketing performance in various regions?

Join Aon as a Digital Marketing Manager, EMEA Activation & Performance and play a key role in connecting regional marketing teams with our Global Digital capabilities. This is a remote role based in Poland, offering flexibility to work virtually while collaborating with colleagues and partners across EMEA and globally.

Aon is in the business of better decisions

At Aon, we shape decisions for the better to protect and enrich the lives of people around the world.

As an organization, we are united through trust as one inclusive team, and we are passionate about helping our colleagues and clients succeed.

What the day will look like

As the Digital Marketing Manager, EMEA Activation & Performance, you will serve as the key link between EMEA Marketing and Global Digital teams, helping to ensure digital campaigns are efficiently planned, activated, measured and continuously optimized across the region.

You will:

• Partner with regional and country marketing teams to translate business priorities into digital activation plans.
• Coordinate multi-channel digital campaigns, paid media activities and performance optimization initiatives across EMEA markets.
• Drive adoption of reporting, measurement, governance frameworks and digital marketing best practices.
• Collaborate with Global Digital teams, GCC specialists and agency partners to deliver scalable marketing programs.
• Support marketing technology, automation and AI-enabled solutions that improve campaign effectiveness and digital maturity.

How this opportunity is different

This role offers an outstanding opportunity to influence digital marketing activation across the entire EMEA region while working within a highly collaborative global environment.

We collaborate with senior marketing leaders, digital specialists, paid media experts, Global Digital teams, GCC specialists and agency partners to deliver scalable digital marketing programs across EMEA. The role combines strategic influence, partner management, campaign activation, performance measurement and continuous improvement, making it ideal for someone who enjoys both operational execution and business partnership.

You will serve as the liaison linking EMEA Marketing, Global Digital, and GCC delivery teams, helping drive digital activation, performance marketing, governance and digital maturity across multiple markets.

You will play a meaningful role in strengthening digital marketing maturity throughout the region. You will help teams embrace new technologies, marketing technology platforms, automation capabilities and AI-powered solutions.

Skills and experience that will lead to success

We are looking for someone with experience working in diverse markets and collaborator groups who combine strong digital marketing expertise with an analytical approach. Experience supporting audience targeting, audience segmentation, digital activation and performance marketing activities will be valuable. Familiarity with digital governance, data privacy, consent management, marketing technology, automation capabilities and AI-enabled marketing solutions will help you succeed in this role. Experience collaborating with Global Digital teams, GCC specialists, agencies, Centers of Excellence or shared service environments is also highly desirable.

• Extensive experience in digital marketing, digital activation and paid media campaign delivery.
• Experience managing multi-channel marketing campaigns and measuring performance against business objectives.
• Strong stakeholder management and relationship-building skills within complex multinational organizations.
• Strong analytical capabilities, including performance reporting, campaign measurement and optimization.
• Experience in B2B marketing environments, ideally within financial services, professional services or another regulated industry.

How we support our colleagues

In addition to a competitive benefits package, we support flexible working, ongoing learning opportunities and career development across our global organization. We are committed to creating an environment where colleagues can grow professionally while making a meaningful impact.

If you require any reasonable accommodation to participate in the recruitment process or to perform the essential functions of the role, please let us know.

Aon is an equal opportunity employer. We value an inclusive environment and welcome applications from all qualified candidates regardless of background, identity or experience.