CRM & Marketing Automation Specialist (Hybrid & AI-Driven)

Danone; Warszawa; Híbrido; PLN 120.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Annual bonus

Hybrid work model

AI Copilot access

Learning platform access

Career growth opportunities

Descripción de la vacante

Nutricia, part of Danone, is seeking a CRM and Marketing Automation specialist to join our marketing team in Warsaw. You will manage CRM activities across Nutricia brands and craft engaging customer journeys.

You'll collaborate with Marketing, Digital, IT, Legal, and external partners; ensure GDPR compliance; explore AI tools; monitor campaigns and translate data into improvements. Hybrid work with 3 days remote, 2 days in office.

Formación

• Experience with CRM, Marketing Automation, Email Marketing or Digital Marketing.
• Ability to manage multiple campaigns and projects with stakeholders.
• Strong data-driven mindset and English communication.

Responsabilidades

• Manage CRM and Marketing Automation activities across Nutricia brands.
• Create, launch, and optimize email and customer journey campaigns.
• Work with customer databases, segmentation, and contact management.
• Support integrations between websites and Marketing Automation platform.
• Testing data flows and identifying opportunities to improve processes and customer experience.
• Collaborating with Marketing, Digital, IT, Legal teams, agencies, and external technology partners.
• Ensuring GDPR compliance and data privacy requirements.
• Monitoring campaign performance and turning data into actionable recommendations.
• Exploring new technologies, including AI tools, to make our work smarter and more effective.

Conocimientos

CRM

Marketing Automation

Email Marketing

Digital Marketing

Data analysis

Herramientas

Marketing Automation platform

iPresso

Website integrations

Descripción del empleo

Nutricia, part of Danone, is seeking a CRM and Marketing Automation specialist to join our marketing team in Warsaw. You will manage CRM activities across Nutricia brands and craft engaging customer journeys.

You'll collaborate with Marketing, Digital, IT, Legal, and external partners; ensure GDPR compliance; explore AI tools; monitor campaigns and translate data into improvements. Hybrid work with 3 days remote, 2 days in office.