Brand Manager - Oncology - Libya

AstraZeneca

Jordanów

On-site

PLN 235,000 - 430,000

Full time

11 days ago

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Job summary

AstraZeneca is seeking a Brand Manager to lead Oncology marketing initiatives in Libya, overseeing patient identification, access, and treatment outcomes across the patient journey. The role involves HCP and patient marketing, congress planning, speaker training, and budget management.

You will partner with cross-functional teams to deliver impactful promotional strategies based on scientific insights, build relationships with KOLs and HCPs, and ensure compliant materials and vendor management.

Qualifications

  • Experience in marketing within pharmaceutical industry and multinationals.
  • Proven track record of marketing achievements and product launches.
  • Strong communication and leadership skills with stakeholder management.
  • Experience engaging KOLs, HCPs, and experts in scientific discussions.

Responsibilities

  • Develop and execute Oncology marketing strategies aligned with brand objectives.
  • Lead congresses, meetings, and speaker programs to support launches.
  • Create compliant promotional materials and manage budgets and vendor contracts.
  • Collaborate with cross-functional teams to drive patient identification and treatment outcomes.
  • Analyze market dynamics and inform strategic marketing decisions.
  • Drive capability building through training and educational activities.

Skills

Marketing
Leadership
Project management
Budget management

Education

Healthcare degree

Job description

_ Are you passionate about shaping the future of Oncology care? Join us as a Brand Manager and take the lead in executing cutting-edge marketing strategies that will drive impactful outcomes, build strong partnerships, and improve the lives of Oncology patients in Libya. _

ABOUT ASTRAZENECA

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development and commercialization of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies.

Join a high-performing team, empowered to cut through the noise and drive real change. Our agility and pace, coupled with scientific focus, powers us to spot opportunities in the market that keep us moving forward and into new spaces.

Why AstraZeneca?

At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development. We’re on an exciting journey to pioneer the future of healthcare.

ABOUT THE ROLE
Job Purpose:

The Brand Manager will play a critical role in executing the marketing strategy for Oncology portfolio in Libya, ensuring the development and implementation of high-quality, impactful marketing initiatives. This position involves a variety of responsibilities, including HCP and Patient Marketing, Convention Planning, Promotional Speaker Training, Sales Communications, and Budget Management. The Brand Manager will work closely with cross-functional teams to drive strategic marketing efforts, enabling optimal patient identification and treatment across the patient journey.

Key Responsibilities:
  • Develop and execute Oncology marketing strategies aligned with brand objectives, driving patient identification, access, and treatment outcomes.
  • Partner with cross-functional teams to deliver impactful promotional initiatives and successful product launches based on scientific and market insights.
  • Build and maintain strong relationships with healthcare professionals, key external experts, and Oncology stakeholders to support brand growth.
  • Lead the planning and execution of congresses, scientific meetings, speaker programs, and other educational initiatives.
  • Create and manage high-quality promotional and marketing materials while ensuring compliance with medical, legal, and regulatory requirements.
  • Manage brand budgets, monitor ROI, and oversee vendor partnerships, contracts, and purchase orders to ensure efficient project delivery.
  • Analyze market dynamics, competitive activity, and stakeholder insights to identify opportunities and inform strategic decisions.
  • Support diagnostic strategy development and optimize companion/complementary diagnostic readiness for current and future Oncology products.
  • Drive capability building through training programs, speaker development, and educational activities that enhance launch readiness and product knowledge.
  • Ensure full compliance with company policies, industry regulations, governance standards, and confidentiality requirements across all marketing activities.
Job Requirements:
Essential Criteria:
  • Minimum of 1 year of experience in a managerial position within a full-time Marketing position or a Marketing assignment, in the pharmaceutical industry, within multinational companies.
  • Proven track record of achievements in marketing.
  • Experience in new product launches and demonstrated ability to drive successful market entries.
  • A healthcare academic degree, ideally in a relevant field (e.g., life sciences, pharmacy, medical degree).
  • Strong communication and leadership skills, with the ability to build and maintain relationships with key internal and external stakeholders.
  • Scientific experience with the ability to engage in meaningful discussions with Key Opinion Leaders (KOLs), Healthcare Professionals (HCPs), and industry experts.
  • Demonstrated project management expertise.
  • Proficiency in both English and Arabic.
  • Flexibility to travel as business needs require.
  • Strong strategic thinking, creative problem-solving skills, and a focus on achieving results and customer satisfaction
Preferred Criteria:
  • Experience in the Specialty care such as Oncology, Hematology, or Rare Diseases is a plus.
  • Familiarity with digital marketing strategies and tools and leveraging digital tools in brand development and execution.

_ _

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

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