Brand Manager

Perrigo Company; Województwo mazowieckie; Hybrid; PLN 120.000 - 180.000; Vollzeit

Benefits dieser Stelle

Total Rewards

Hybrid working model

Zusammenfassung

Perrigo Company is seeking a Marketing Manager to lead brand initiatives across Poland, Baltics and Ukraine. You will develop and execute annual brand plans, drive campaigns across consumer and HCP touchpoints, and collaborate with cross-functional teams to grow market presence.

The role requires a Master’s degree in Marketing/Business/Economics and at least four years of marketing experience in consumer healthcare or FMCG, with strong analytics and English/Polish proficiency.

Qualifikationen

• Master's degree in Marketing/Business/Economics or related field.
• Minimum 4 years of marketing experience in consumer healthcare, OTC, pharma or FMCG.
• Experience managing brands from plan to execution with strong analytics.

Aufgaben

• Develop category, consumer and market understanding across Poland, Baltics and Ukraine.
• Support development and implementation of annual brand and activation plans.
• Drive execution of marketing campaigns across consumer and healthcare professional touchpoints.
• Monitor brand performance, market dynamics and competitor activity; translate insights into actions.
• Collaborate with Sales, Trade Marketing, Regulatory, Medical and Supply teams to meet business objectives.

Kenntnisse

Marketing experience

Analytical thinking

Communication skills

Presentation skills

Team collaboration

Ausbildung

Master's degree in Marketing/Business/Economics

Jobbeschreibung

At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All. We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providing The Best Self-Care for Everyone, we are the people behind the brands you trust. We Are Perrigo. We are committed to enhancing the wellbeing of our colleagues and consumers alike. We pride ourselves on fostering an inclusive, collaborative culture where each person can experience a sense of belonging.

Join us on our One Perrigo journey as we evolve to win in self-care.

Description Overview

Perrigo Company is dedicated to making lives better by bringing high quality and affordable self-care products that consumers trust everywhere they are sold. Help us do it.

Why this role is exciting

• You will work with a portfolio of well-established consumer healthcare brands across multiple markets.
• You will contribute to brand growth through marketing initiatives, portfolio optimization and innovation projects.
• You will gain exposure to different healthcare categories including cold & flu, nasal care and cough.
• You will collaborate closely with commercial, medical, regulatory, supply chain and global category teams.
• You will have the opportunity to shape activities across a diverse cluster of countries and channels.

Scope of the Role

• Develop strong category, consumer and market understanding across Poland, Baltics and Ukraine.
• Support the development and implementation of annual brand and activation plans.
• Drive execution of marketing campaigns across consumer and healthcare professional touchpoints.
• Monitor brand performance, market dynamics and competitor activity, translating insights into recommendations and actions.
• Identify opportunities to improve portfolio performance, distribution and market presence.
• Manage marketing budgets and ensure effective allocation of resources.
• Collaborate closely with Sales, Trade Marketing, Regulatory, Medical and Supply teams to deliver business objectives.
• Identify new business opportunities, support innovation, launch and renovation projects, ensuring alignment with local market needs.
• Prepare business cases, forecasts and performance analyses to support decision-making.
• Maintain regular communication with global category teams and share local market insights.

Experience Required

• Master's degree in Marketing, Business, Economics or a related field.
• Minimum 4 years of marketing experience, preferably in consumer healthcare, OTC, pharma or FMCG.
• Experience managing brands and delivering marketing plans from development through execution.
• Strong analytical skills with the ability to translate data into actionable recommendations.
• Good understanding of consumer behavior, market research and digital marketing fundamentals.
• High sense of responsibility, assertiveness, self-reflection.
• Strong team player, experience working in cross-functional and international teams.
• Strong analytical skills and strategic thinking. Can-do attitude and strong prioritization skills.
• Excellent communication and presentation skills.
• Fluent in English and Polish both spoken and written.

Benefits

We believe our people are our greatest asset. Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally. Find out more about Total Rewards at Perrigo.

Hybrid Working Approach

We love our offices and the setting they provide for in-person collaboration and celebration. But we also appreciate the opportunity to work remotely can energise you too, so we promote flexibility with the ability to work two days a week from home in many roles.

We are proud to be included in the Forbes list of "America's Best Employers by State 2024". Find out more here.

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. #weareperrigo