AI Campaign Creative Lead - Product Marketing

Runway

Polska

Hybrid

PLN 353,000 - 589,000

Full time

9 days ago

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Job summary

Runway is seeking a Creative with a hands-on approach to campaigns for Product Marketing. You will own full-funnel launch campaigns for Runway products, features, and research, from concept to delivery, including films, visuals, landing pages, and lifecycle emails.

You’ll report to the Creative Director of Product Marketing and collaborate with product marketing, design, research, growth, and product teams.

Qualifications

4+ years in creative roles with real campaigns shipped for real clients.
Portfolio demonstrating taste and AI-centric work.
Fluency with image and video models, plus the craft tools to finish (editing, compositing, design).
Art direction instincts: casting, styling, light, composition, type and pacing.
A strong lead discipline (art direction, motion/edit or copy) and comfort across the others.
A builder’s mindset who has chained tools together, automated repetitive parts, or built workflows used by others.

Responsibilities

Build full-funnel launch campaigns end to end: the idea, the script, the boards, the generation, the edit, the finish.
Make launch films, key visuals and campaign systems that hold up next to the best brand work in the world.
Turn research breakthroughs into work people outside the field can feel, not just read about.
Extend each campaign across every surface (landing pages, social, email, in-product) without losing the idea.
Work at the pace of the product: several launches at once, fast timelines, quality never optional.
Build the machine behind the work. Turn what you make into reusable prompts, workflows and automated pipelines.
Treat every new model as new creative territory, and show the team what’s now possible before anyone asks.