Venture Growth Lead

Disrupt.com; Karachi Division; On-site; PKR 4,500,000 - 7,000,000; Full time

Job summary

Zamanat, backed by Disrupt.com, is building the global market for Digital Shariah Assets. You will build and run Zamanat's marketing function: the market position, the demand programme and the standard of everything that carries Zamanat's name. The CEO sets strategy and leads the institutional relationships.

You turn that into a programme that holds up in front of banks, asset managers, regulators and the financial press. Disrupt Labs gives Zamanat a bench of central specialists.

Qualifications

• 8–12 years in marketing, communications or go-to-market.
• 3+ years leading a function or a team in financial services, fintech or digital assets.
• Financial fluency to discuss fees, risk, returns and liquidity.
• Writing at publication standard in English for investors/regulators.

Responsibilities

• Own the marketing function and define Zamanat's market positioning.
• Lead the Labs team, sign off output, manage agencies and budget.
• Build the CEO's public voice across LinkedIn, bylines and events.
• Develop institutional demand through research, roundtables and media.
• Deliver weekly reports and a monthly plan for approval.

Skills

Marketing leadership

Fintech marketing

Institutional communications

English writing

Job description

Zamanat, backed by Disrupt.com, is building the global market for Digital Shariah Assets. It brings together structuring, regulatory pathways, technology, service providers and distribution readiness so that fund managers, asset owners and ecosystem partners can bring real-world assets to market through one accountable counterparty. Its focus spans private credit, real estate, private equity and commodities, with the Gulf as its first market. Zamanat's first fund, a DFSA-regulated, DIFC-domiciled tokenised private credit vehicle for professional clients, was announced in Dubai in September 2026. The next stage is about mandates: asset owners who bring assets to Zamanat, and allocators who trust the products that result.

Disrupt.com is an operator-led company builder with a portfolio valued above USD 850 million, built without outside funding. Its companies include Cloudways, PureVPN, SQUATWOLF and Secure.com.

The role:

You build and run Zamanat's marketing function: the market position, the demand programme and the standard of everything that carries Zamanat's name. The CEO sets strategy and leads the institutional relationships. You turn that into a programme that holds up in front of banks, asset managers, regulators and the financial press.

Disrupt Labs gives Zamanat a bench of central specialists. You set their Zamanat priorities and sign off their output, within a monthly allocation agreed with Labs. You select and manage agencies, with CEO approval on spend.

What you will own:

• Position and category. Own Zamanat's positioning and narrative around one line: building the global market for Digital Shariah Assets. Build distinct messages for asset owners, fund managers, banks and allocators. Translate tokenised structures and the regulatory framework into plain financial language. Every product claim stays within what legal, compliance and Shariah advisers will stand behind.
• Institutional demand. Run the programme that brings qualified inbound interest: research and thought leadership, co-hosted roundtables, partner co-marketing, earned media and a digital presence built for trust. Judge every channel by what it adds to mandate conversations.
• The quality standard. You approve all external material before it reaches the CEO. Work that reaches the CEO's desk is finished work.
• CEO and executive visibility. Build the CEO's public voice across LinkedIn, bylines, panels and interviews, and brief the CEO for each public moment. Own the announcement calendar so partnerships, milestones and product news land in sequence.
• Commercial enablement. Give origination and distribution the material they need: pitch narratives, product explainers, diligence-ready presentations and objection handling. Feed the questions clients actually ask back into the proposition. Agree attribution with sales up front.
• The function. Lead the team and direct the Labs specialists across performance media, SEO and AI search, social, content, creative, PR and web. Own the budget: every dirham has a purpose, an owner and a reported result. Send the CEO a five-minute weekly report and a monthly plan for one approval.

The first 90 days:

Day 30. Learn the products, regulatory boundaries and approved language. Audit the last year's output, take over the approval path and start the weekly report.

Day 60. Agree the quarter's plan, budget and targets with the CEO and the specialist allocation with Labs. Launch the announcement calendar and the first sales enablement pack.

Day 90. Deliver the first marketing-led institutional moment, such as a roundtable or published research, with conversations tracked with sales. Present a 12-month plan.

What success looks like at 12 months:

• Suitable asset owners, fund managers and allocators start conversations with Zamanat, and you can name the ones marketing created.
• The press, partners and AI search describe Zamanat in its own category language, Digital Shariah Assets.
• The CEO has not had to rewrite or redesign external work.
• Spend is planned, reported weekly and explained, and the team delivers without the CEO in the room.

Targets are set with the CEO in the first 60 days.

Who you are:

Must have:

• 8 to 12 years in marketing, communications or go-to-market, including at least 3 years leading the function or a team in financial services, fintech or digital assets.
• Financial fluency: you understand fees, risk, returns and liquidity well enough to talk to an allocator and write about them accurately.
• Writing at publication standard in English. Material you wrote has gone to investors, regulators or the financial press without being rewritten.

You will also bring

• A record of positioning a financial product or firm so the right counterparties came inbound.
• Experience running a team, agencies and a budget through long institutional or B2B sales cycles.
• Claims discipline: embargoes, clearances and compliance sign-off are routine for you.
• Daily use of AI tools, with every output checked against the source.

Valued in addition: working knowledge of the Gulf financial market (DIFC, ADGM and regional financial media); understanding of Islamic finance or tokenisation; experience of a fund launch or regulated product launch.