Team lead - Content

Creative Chaos; Karachi Division; On-site; PKR 1,800,000 - 3,200,000; Full time

Job summary

Creative Chaos in Pakistan seeks a Team Lead - Content to oversee the content group and drive editorial strategy across digital channels. You will mentor writers and editors, ensure high-quality output, and align campaigns with product launches and business goals.

You will own editorial calendars, collaborate with SEO, marketing, and design teams, and oversee QA, performance tracking, and optimization to boost engagement and conversions.

Qualifications

• 5–8 years in content marketing, editorial management, or marketing communications.
• Proven ability to lead content teams and manage editorial workflows.
• Strong portfolio with SEO content, web copy, thought leadership, and digital assets.
• Deep understanding of SEO best practices and tools (e.g., SEMrush, Ahrefs, Google Search Console).
• Experience with WordPress and project management tools.

Responsibilities

• Lead, mentor, and manage a growing team of writers, editors, and producers.
• Plan and execute content campaigns aligned with demand generation and brand marketing.
• Own editorial and social calendars; publish timely, strategic content.
• Coordinate with stakeholders for campaigns, product launches, and goals.
• Oversee QA, editing, and ensure tone consistency across all deliverables.
• Collaborate with design, product marketing, sales, and growth teams.
• Track content performance and use data to optimize strategy.

Skills

Content leadership

Editorial management

SEO expertise

Copywriting

Analytics

Tools

WordPress

SEMrush

Ahrefs

Google Search Console

Job description

Job Summary: As the Team Lead - Content at Creative Chaos, you will be responsible for overseeing the content team and ensuring that all content strategies align with our business objectives. You will drive the creation of impactful content that engages our target audience, optimizes performance across platforms, and enhances brand awareness. Additionally, you will mentor and guide team members, fostering a collaborative and innovative work environment.

Content & Editorial Leadership

• Lead, mentor, and manage a growing team of writers, editors, and creative producers.
• Maintain a high standard of writing and editorial quality across all communications.
• Plan and execute content campaigns in coordination with demand generation, performance, and brand marketing teams.

Calendar & Workflow Management

• Own the editorial and social media calendars, ensuring timely and strategic publishing of all content.
• Coordinate with internal stakeholders to align content with broader marketing campaigns, product launches, and business goals.

Content Strategy & Development

Develop and manage content across all digital formats, including:

• Website copy
• SEO blog content
• Thought leadership articles
• Press releases
• Long-form guides and eBooks
• Power pages and landing pages
• Email copy and social media posts
• Ensure content aligns with the brand voice and supports SEO, lead generation, and conversion goals.

SEO & Digital Marketing Alignment

• Collaborate with SEO and performance teams to develop content strategies that improve search rankings and drive qualified traffic.
• Optimize existing content for SEO, readability, and engagement.

Quality Assurance & Editing

• Oversee content QA processes to ensure factual accuracy, tone consistency, and flawless grammar.
• Review and edit all deliverables before publication or distribution.

Cross-Functional Collaboration

• Partner with design, product marketing, sales, and growth teams to ensure cohesive communication strategies.
• Coordinate with external content partners, freelancers, and PR agencies when needed.

Performance & Optimization

• Track performance metrics for content (e.g., engagement, rankings, conversions).
• Use data to refine content strategy and inform future planning.

• 5–8 years of experience in content marketing, editorial management, or marketing communications.
• Demonstrated ability to lead content teams and manage editorial workflows.
• Strong portfolio showcasing a mix of SEO content, web copy, thought leadership, and digital assets.
• Deep understanding of SEO best practices and tools (e.g., SEMrush, Ahrefs, Google Search Console).
• Proven experience with web content management systems (e.g., WordPress) and project management tools.
• Exceptional writing, editing, and communication skills.
• High attention to detail with strong organizational skills and deadline discipline.
• Experience working in B2B SaaS, fintech, or tech/startup environments is highly preferred.

Preferred Qualifications

• Familiarity with content types across the full funnel: awareness, consideration, and conversion stages.
• Understanding of brand strategy, positioning, and audience segmentation.
• Experience managing agency or freelance contributors.