Social Media Specialist

HG Marketing; Lahore; Hybrid; PKR 30,000 - 60,000; Full time

Job summary

An innovative B2B podcast agency is seeking a passionate Social Media Specialist to enhance their podcasting efforts. This hybrid role allows for flexibility between remote work and in-office collaboration. You will be responsible for managing content calendars, overseeing the editing process, and ensuring high-quality deliverables. Your expertise in social media marketing and analytics will play a crucial role in promoting client podcasts effectively. Join a dynamic team dedicated to helping marketers and entrepreneurs thrive through engaging content creation and strategic insights.

Qualifications

• Strong expertise in Social Media Marketing and SMO.
• Experience in content planning and quality control.
• Excellent communication and analytical skills.

Responsibilities

• Plan and manage content calendars for client podcasts.
• Conduct quality checks on all deliverables before submission.
• Monitor podcast performance metrics and deliver reports.

Skills

Social Media Marketing

Social Media Optimization (SMO)

Content Planning

Quality Control

Analytics

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communication

Tools

YouTube

Spotify

Apple Podcasts

Job description

HG Marketing, a Lahore-based B2B podcast agency dedicated to helping marketers and entrepreneurs generate quality leads through podcasting, is hiring a Social Media Specialist. This hybrid role offers a mix of remote and in-office flexibility and is suited for individuals passionate about podcasting, content creation, and social media engagement.

Key Responsibilities:



Plan, organize, and manage content calendars for client podcasts.


Submit raw podcast files for editing, oversee the editing process, and ensure alignment with client instructions and quality standards.


Conduct quality checks and reviews on all deliverables before submission.


Create or manage the creation of thumbnails and coordinate social media posts to effectively promote podcast episodes.


Review and approve edited content, manage necessary revisions, and ensure compliance with client expectations.


Monitor and analyze podcast performance metrics and deliver reports to the leadership team for strategic insights.


Serve as the primary point of contact for clients, handling communication, updates, and milestone tracking.


Collaborate closely with editors and creative teams to ensure timely delivery of high-quality content.



Qualifications:



Strong expertise in Social Media Marketing and Social Media Optimization (SMO).


Experience in content planning, quality control, and analytics.


Familiarity with podcast platforms like YouTube, Spotify, and Apple Podcasts.


Excellent communication, analytical, and teamwork skills.


A Bachelor’s degree in Marketing, Communication, or a related field is preferred.


Prior experience in a similar role is highly desirable.