Social Media Advertising And SEO Exper

Chenab Group; Faisalabad; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A leading manufacturing company in Faisalabad is seeking a skilled Social Media Specialist to build and execute social media strategies. Responsibilities include creating daily content, moderating user interactions, and analyzing performance metrics. Ideal candidates should have a strong background in social media marketing, excellent communication skills, and a BS in a relevant field. This role requires a detail-oriented professional fluent in English.

Qualifications

• Proven working experience in social media marketing or as a digital media specialist.
• Excellent writing, editing, presentation, and communication skills.
• Demonstrable social networking experience and knowledge of social analytics tools.
• Adequate knowledge of web design, web development, CRO and SEO.
• Knowledge of online marketing and major marketing channels.
• Detail-oriented with good multitasking and organizational skills.
• Fluency in English.

Responsibilities

• Build and execute social media strategy through competitive research.
• Generate, edit, and share daily content to encourage community engagement.
• Set up and optimize company pages within each platform.
• Moderate all user-generated content according to moderation policies.
• Create editorial calendars and syndication schedules.
• Analyze social data/metrics and improve strategies continuously.
• Collaborate with other departments to manage reputation.

Skills

Social media marketing

Communication skills

Content creation

Social analytics

Web design knowledge

Education

BS in Communications, Marketing, Business, New Media or Public Relations

Tools

Social media management tools

Job description

Overview

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
• Set up and optimize company pages within each platform to increase the visibility of the company’s social content.
• Moderate all user-generated content in line with the moderation policy for each community.
• Create editorial calendars and syndication schedules.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players and coordinate actions.

Job Specification / Qualifications

• Proven working experience in social media marketing or as a digital media specialist.
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
• Demonstrable social networking experience and social analytics tools knowledge.
• Adequate knowledge of web design, web development, CRO and SEO.
• Knowledge of online marketing and good understanding of major marketing channels.
• Positive attitude, detail and customer oriented with good multitasking and organisational ability.
• Fluency in English.
• BS in Communications, Marketing, Business, New Media or Public Relations.