SEO Specialist

SoftSquare; Lahore; On-site; PKR 500,000 - 900,000; Full time

Job summary

SoftSquare is seeking an SEO Specialist in Lahore to join our team. With 1-2 years of hands-on SEO experience, you will develop and execute on-page, off-page, and technical SEO strategies to boost organic rankings and website traffic.

You will partner with content writers and developers to optimize pages and blogs, monitor performance using analytics tools, and report insights to improve visibility. The ideal candidate holds a Bachelor's degree in Marketing, CS, IT, or related field, and

Qualifications

• 1-2 years of hands-on experience in Search Engine Optimization (SEO).
• Strong understanding of on-page, off-page, and technical SEO principles.
• Experience with Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar SEO tools.
• Strong analytical, problem-solving, and communication skills.
• Bachelor's degree in Marketing, Computer Science, Information Technology, or a related field.

Responsibilities

• Develop and implement on-page, off-page, and technical SEO strategies.
• Conduct keyword research, competitor analysis, and identify growth opportunities.
• Optimize website content, landing pages, and blogs for search engines.
• Monitor website performance using Google Analytics, Search Console, Ahrefs, or SEMrush, and prepare SEO reports.
• Collaborate with content writers and developers to improve website SEO and stay updated with the latest SEO trends.

Skills

SEO

Keyword research

Analytics

Communication

On-page SEO

Education

Bachelor's degree (Marketing/CS/IT or related)

Tools

Google Analytics

Google Search Console

Ahrefs

SEMrush

Job description

We are looking for an SEO Specialist with 1-2 years of experience to join our team. The ideal candidate will be responsible for developing and executing SEO strategies to improve organic rankings, increase website traffic, and enhance overall online visibility while collaborating with content and development teams.

Responsibilities

• Develop and implement on-page, off-page, and technical SEO strategies.
• Conduct keyword research, competitor analysis, and identify growth opportunities.
• Optimize website content, landing pages, and blogs for search engines.
• Monitor website performance using Google Analytics, Search Console, Ahrefs, or SEMrush, and prepare SEO reports.
• Collaborate with content writers and developers to improve website SEO and stay updated with the latest SEO trends.

Requirements

• 1-2 years of hands-on experience in Search Engine Optimization (SEO).
• Strong understanding of on-page, off-page, and technical SEO principles.
• Experience with Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar SEO tools.
• Strong analytical, problem-solving, and communication skills.
• Bachelor's degree in Marketing, Computer Science, Information Technology, or a related field.