SEO Specialist

Level 3 BOS; Karachi Division; Vor Ort; PKR 670.000 - 1.339.000; Vollzeit

Benefits dieser Stelle

Competitive salary

Family medical insurance

Collaborative work environment

International exposure

Zusammenfassung

Level 3 BOS in Karachi seeks a results-driven SEO Specialist to strengthen online presence, boost organic visibility, and grow sustainable traffic across digital assets. You will research keywords, optimize content, perform technical audits, and lead link-building efforts to support business growth.

You will work with writers, designers and developers to implement SEO best practices, monitor performance with GA4 and other tools, and translate data into actionable improvements.

Qualifikationen

• Bachelor's degree in Marketing, IT, Computer Science, Business, or a related field.
• 2-4 years of proven SEO or digital marketing experience.
• Strong on-page, off-page and technical SEO knowledge.
• Hands-on with GA4, GSC, SEMrush, Ahrefs, Screaming Frog, Moz or equivalent tools.
• Knowledge of keyword research, search intent, content optimization, backlink analysis.
• Basic HTML/CSS and familiarity with WordPress or similar CMS.
• Understanding Core Web Vitals and mobile-first indexing.
• Strong analytical, communication and problem-solving skills.
• Ability to translate data into actionable SEO strategies.

Aufgaben

• Conduct keyword research, competitor and trend analysis to identify growth opportunities.
• Develop and implement SEO strategies to improve organic visibility and traffic.
• Perform technical SEO audits addressing crawling, indexing, site architecture, and performance.
• Lead off-page SEO with link-building, outreach, and backlink analysis.
• Monitor performance using GA4, GSC, SEMrush, Ahrefs, Moz; prepare regular reports.
• Collaborate with content, design, and development teams to apply SEO best practices.
• Track rankings, backlinks, competitors and algorithm updates; adjust strategies.
• Identify opportunities to improve conversions, domain authority and UX.

Kenntnisse

Keyword research

Technical SEO

On-page SEO

Off-page SEO

Analytics & reporting

Content optimization

Link building

GA4 proficiency

Ausbildung

Bachelor's degree in Marketing/IT/CS

Tools

Google Analytics 4

Google Search Console

SEMrush

Ahrefs

Screaming Frog

Moz

Jobbeschreibung

Description

We are seeking a results-driven SEO Specialist to strengthen our online presence, improve search engine visibility, and drive sustainable organic traffic across our digital platforms. The ideal candidate will have hands‑on experience in keyword research, technical SEO, content optimization, link building, and performance analysis. This role requires a data-driven mindset, strong analytical skills, attention to detail, and the ability to develop and implement effective SEO strategies that support business growth.

Key Responsibilities

• Conduct comprehensive keyword research, competitor analysis, and search trend analysis to identify growth opportunities.
• Develop and implement effective SEO strategies to improve organic visibility, keyword rankings, and website traffic.
• Perform technical SEO audits to identify and resolve issues related to crawling, indexing, site architecture, page speed, mobile usability, and website performance.
• Plan and execute off-page SEO activities, including quality link building, backlink analysis, and outreach campaigns.
• Monitor website performance and organic search metrics using Google Analytics 4 (GA4), Google Search Console, SEMrush, Ahrefs, Moz, or similar tools.
• Analyze SEO performance data, prepare regular reports, and recommend actionable improvements based on key performance indicators.
• Collaborate with content writers, designers, and developers to ensure SEO best practices are implemented across all digital assets.
• Track keyword rankings, backlink profiles, competitor activities, and search engine algorithm updates.
• Identify opportunities to improve organic conversions, domain authority, user experience, and overall search performance.
• Stay up to date with the latest SEO trends, search engine guidelines, and industry best practices.

Required Skills & Qualifications

• Bachelor's degree in Marketing, IT, Computer Science, Business, or a related field.
• 2-4 years of proven experience in SEO, search engine optimization, or digital marketing.
• Strong understanding of on‑page, off‑page, and technical SEO principles.
• Hands‑on experience with Google Analytics 4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, Moz, or equivalent SEO tools.
• Knowledge of keyword research, search intent, content optimization, backlink analysis, and competitor research.
• Basic knowledge of HTML, CSS, website architecture, and content management systems such as WordPress.
• Understanding of Core Web Vitals, mobile‑first indexing, structured data, and website performance optimization.
• Strong analytical, communication, organizational, and problem‑solving skills.
• Ability to interpret SEO data, identify opportunities, and translate insights into actionable strategies.

Compensation & Benefits

• Competitive salary package with an annual based bonus.
• Family medical insurance.
• Supportive and collaborative work environment.
• International exposure and opportunities to work on diverse digital projects.

Job Location: DHA Phase 5, Karachi, Pakistan

Experience Required: 2-4 Years

Shift Timings 8pm-5am (Mon-Fri)