SEO Specialist

Roots Millennium Education; Islamabad Capital Territory; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A reputable educational institution in Pakistan is seeking an SEO Specialist to enhance search engine rankings through effective strategies and performance monitoring. The ideal candidate will have 2-3 years of experience in developing SEO campaigns and a strong understanding of analytics tools like Google Analytics. Familiarity with WordPress and data analysis skills are essential for this role. This position offers a dynamic work environment with opportunities for professional growth.

Qualifications

• 2-3 years of experience in SEO campaign execution.
• Understanding of search engine ranking methods.
• Experience with data mining tools.

Responsibilities

• Develop optimization strategies for search engine rankings.
• Research SEO keywords for website and marketing materials.
• Monitor performance metrics to gauge SEO strategy.

Skills

SEO campaign development

Search engine algorithm understanding

Data analysis

Keyword research

Tools

Google Analytics

Adobe Analytics

WordPress

Job description

• Develop optimization strategies that increase the company's search engine results rankings
• Research SEO keywords to use throughout the company's website and marketing materials
• Set measurable goals that demonstrate improvement in marketing efforts
• Monitor daily performance metrics to understand SEO strategy performance
• Collaborate with others within the marketing department to manage SEO strategy
• Update content and website links for maximum optimization and search engine rankings

Job Specification

• Two to three years of experience in successfully developing and executing SEO campaigns
• Understanding of search engine algorithms and ranking methods
• Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
• Knowledge of keyword research and data mining tools
• Able to complete competitive analysis of other companies within the industry
• Comfortable analyzing high volumes of data on a daily basis
• Familiarity with WordPress or other content management systems
• Experience with other aspects of marketing, such as growth and promotion, is a plus