SEO Specialist

GlowLogix; Gujrat; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

GlowLogix is seeking a Search Engine Marketing Specialist to enhance their digital marketing and SEO strategies. The role involves managing various marketing channels, optimizing for organic search, and analyzing results to drive brand success. Ideal candidates will have 1-3 years of relevant experience with proven success in SEO.

Qualifications

• 1-3 years of experience as Search Engine Marketing Specialist or similar role.
• Proven success in SEO and web analytics.
• Ability to analyze data and provide evidence-based recommendations.

Responsibilities

• Develop and manage digital marketing and SEO strategies.
• Monitor key SEO metrics and optimize for better ROI.
• Work with developers to implement SEO best practices.

Skills

SEO

Digital Marketing

Web Analytics

Data Analysis

Problem Solving

Interpersonal Skills

Communication

Job description

• Develop our digital marketing and SEO strategies
• Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency
• Develop specific campaigns to create and maintain high levels of customer interaction
• Work towards organic search optimization and ROI maximization
• Regularly perform thorough keywords research
• Identify key SEO KPIs
• Monitor redirects, click rate, bounce rate, and other KPIs
• Prepare and present reports regularly
• Identify our buyer persona to better target identified audiences
• Identify problems and deficiency and implement solutions in a timely manner
• Manage and improve online content, considering SEO and Google Analytics
• Suggest improvements for process and productivity optimization
• Work with web developers to properly implement SEO best practices
• Stay up to date with the latest SEO and digital marketing trends and best practices

Job Specification

• 1-3 years of experience as Search Engine Marketing Specialist or similar role
• 1-3 years of experience in planning and implementing a successful SEO strategy
• Proven success in SEO
• 1-3 years of experience in web analytics, marketing, and business development
• Ability to analyze data and provide evidence-based recommendations
• The sense of ownership and pride in your performance and its impact on the company’s success
• Critical thinker and problem-solving skills
• Team player
• Great interpersonal and communication skills