SEO Content Strategist

Antlers Agency; Islamabad Capital Territory; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A creative agency in Islamabad is looking for a Content Writer who will engage in keyword research, create compelling content, and collaborate with various teams to ensure consistency and effectiveness in delivering content. The ideal candidate will have a bachelor's degree and some experience in content creation or writing. Knowledge of SEO and strong analytical skills are essential for maximizing content impact.

Qualifications

• 0-2 years of experience as a content writer or in the creative field.
• Excellent command over the English language.
• Strong analytical and presentation skills.

Responsibilities

• Do keyword research & identify powerful keywords.
• Create specifications and content appropriate for customer personas.
• Collaborate with content management and creative teams.

Skills

Keyword research

SEO knowledge

Analytical skills

Content creation

Education

Bachelor’s degree in relevant field

Job description

Overview

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related field
• Do keyword research & identify powerful keywords to drive the most valuable traffic
• Perform exhaustive research to gain in-depth knowledge of all customer personas
• Perform extensive research and analysis on consumer thoughts and trends
• Create specifications and content appropriate for the brand's customer personas
• Strategize content pillars and sub pillars
• Collaborate with content management teams, creative teams, and writers to implement the strategy
• Oversee writing style and tone for all content
• Develop content governance guidelines for tone, style, and voice of all content, and ensure they are followed
• Develop editorial strategy, so content is consistent across all delivery platforms
• Conduct periodic content audits
• Track and calculate content ROI
• Ensure that content strategy meets business objectives
• Strategize and improve content delivery and promotion
• Analyze content marketing strategy to evaluate whether it's working or not

Job Specification

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related field
• 0-2 years of experience as a content writer or in the creative field
• Knowledge of SEO and SEM tools and techniques
• Basic proofreading and copyediting skills
• Excellent command over the English language
• Strong analytical and presentation skills
• Ability to work under strict deadlines
• Demonstrating good attention to detail
• Adaptable and creative individual
• Interested applicants send their resume at or WhatsApp at 03485415651

Writing and Editing - Islamabad, Pakistan