Senior Marketing Executive

People; Lahore; On-site; PKR 2,000,000 - 2,750,000; Full time

Job summary

A leading marketing firm in Lahore is seeking a Senior Marketing Executive with 4-5 years of experience. The role involves conducting market research, executing marketing campaigns, and analyzing performance metrics. Candidates should hold at least a Bachelor's degree in Marketing and possess skills in tools like Google Ads and Bitrix CRM. The position promises a dynamic working environment with a focus on brand development.

Qualifications

• Minimum 4-5 years in a marketing role.
• Experience in executing marketing campaigns.
• Strong analytical skills for campaign performance.

Responsibilities

• Conduct and report on market research and competitor analysis.
• Support monthly/quarterly marketing reports for senior management.
• Analyse campaign performance and prepare actionable reports.

Skills

Market research

Competitor analysis

Campaign execution

Brand communication

SEO Basics

Education

Bachelor's Degree (BBA Marketing / MBA)

Tools

Bitrix CRM

Advanced MS Office

Google Ads

HootSuite

GA4 (Google Analytics)

Job description

About the job Senior Marketing Executive

Job Description :

• Conduct and report on market research and competitor analysis on a monthly basis.
• Support the creation of monthly/quarterly marketing reports for senior management.
• Regularly track competitor brand presence and media activity.
• Assist in executing marketing campaigns across digital and traditional platforms.
• Maintain campaign calendars, trackers, and follow-ups to ensure timely delivery.
• Coordinate with internal teams, PR agencies, and vendors for consistent brand communication.
• Help update website content and implement minor SEO suggestions.
• Analyse campaign performance and prepare reports with actionable insights.
• Handle production and logistics coordination for marketing materials.
• Actively participate in inter-department meetings and follow up on marketing support tasks.

Experience: Minimum 4-5 years in a Marketing Role.
Education: Minimum Bachelor's Degree (BBA Marketing / MBA).

Technical Skills:

• Bitrix CRM
• Advanced MS Office
• Google Ads
• HootSuite
• SEO Basics
• GA4 (Google Analytics)
• CRM tools
• Social Media advertising tools