Senior Manager/Manager Regional Segments

Zong CMPak Ltd; Islamabad; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A telecommunications company is seeking a Senior Manager/Manager for Regional Segments in Islamabad. The role involves devising regional strategies, managing product portfolios, and executing city-specific marketing strategies. Candidates should hold a Bachelor's degree and have 8-10 years of relevant experience in marketing and team management.

Qualifications

• Minimum of Bachelor's Degree or above.
• 8-10 years of relevant work experience.
• Experience in managing regional segments and marketing strategies.

Responsibilities

• Devise and execute regional strategy based on 'One City One Strategy'.
• Manage Regional Segments Portfolio and deliver revenue objectives.
• Develop city-specific marketing strategies with defined KPIs.

Skills

Strategic thinking

Team management

Market analysis

Product development

KPI management

Education

Bachelor's Degree or above

Job description

Department & Function: Marketing

Position: Senior Manager/ Manager Regional Segments

Location: Islamabad

Reporting to: Deputy Director Marketing - Segments & Business Planning

Job Type: Permanent

Last date to Apply: 15th Aug 2025

Job Responsibilities:

• Devise and execute regional strategy on the principle of “One City One strategy”
• Manage Regional Segments Portfolio and deliver company objectives related to revenue and customer base.
• Design, implement and manage Area Play Frame Work and relevant revenues.
• Responsible for the regional product portfolio development, subscriber base management and revenue maximization.
• Coordinate with regional teams for all areas pertaining to marketing including: products, OOH/Digital campaigns and KPI analysis discussions.
• Develop and execute city-specific strategies with defined KPIs, including market share growth, subscriber base expansion, 4G penetration, customer engagement, product uptake, data leadership, and ARPU improvement.
• End-to-end responsibility for product conception, design, communication strategy, regional planning, and cross-regional alignment.

Education:

• In principle have a minimum of Bachelor's Degree or above

Work Experience:

• 8-10 years