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CERP Analytics and Systems practice is expanding to combine quantitative and qualitative research with human-centered design to drive evidence-based decision-making in digital financial services. The Senior Associate will lead market research and analytics for digital banking and fintech initiatives, collaborating with clients and internal teams to shape product strategy.
The role focuses on data-driven decision-making, market trends, and regulatory alignment to deliver customer-centric
The CERP is an organization founded by renowned Pakistani academics in 2008, providing consulting, policy and advisory, and economic analysis services to the public and private sectors in Pakistan. We do this by undertaking rigorous quantitative research, acquiring industry knowledge, and building capacity for evidence-based decision- making and policymaking. CERP’s principal investigators include leading economists from Pakistan and abroad, including Nobel laureates and leading private sector practitioners.
CERP Analytics and Systems practice is expanding and pushing the envelope of traditional economic research to combine multiple disciplines, quantitative analysis, qualitative research, behavioral insights and human centered design to drive our core philosophy to use evidence and insights in a wide variety of business and public sector settings, including but not limited to decision-making, market research, risk analysis, digital transformation and process, product and systems development.
The Senior Associate – Financial Services (Analytics) will lead market research, analytics, and product development support for digital financial services, with a focus on digital banking and fintech. The role involves analyzing customer behavior, market trends, and financial data to generate actionable insights and support the design of innovative, user-centric financial products. The Senior Associate will work closely with cross-functional teams and stakeholders to drive data-driven decision-making, ensuring financial products and strategies align with market needs, regulatory requirements, and emerging industry trends.