Experience Level1–3 years of relevant experience
Type: Full-time · On-site
Location: Islamabad
Department: Marketing, PR & Comms - Design
Portfolio URL: Mandatory. Please do add it in your resume.
About the Role
At Mohsyn, design isn't just about making things look good.
It's about making experiences clearer, simpler, more intuitive, and more human — whether someone is using our digital product, watching a Mohsyn reel, reading a piece of communication, or seeing our brand for the first time.
We're looking for a Product & Visual Experience Designer who can work comfortably across both digital product experiences and creative content.
This is not a conventional graphic design role.
One day, you might be designing a new experience for the Mohsyn mobile app in Figma. The next, you could be shooting and editing a reel, building a pitch deck, creating campaign collateral, refining micro-copy for a product screen, or using generative AI to rapidly prototype a creative idea.
We're looking for someone with a strong visual eye who understands that great design is as much about how something works and communicates as how it looks.
You’ll work across Product, Growth, Communications, and other teams to help create a consistent Mohsyn experience across our digital products and brand touchpoints.
And because we're looking for someone relatively early in their career, we don't expect you to know everything.
We do expect you to be curious, technically comfortable, obsessed with good design, willing to experiment, and constantly getting better at your craft.
What You'll Do
Product Design – Mobile & Web
- Design clean, intuitive, and visually consistent mobile and web experiences for Mohsyn.
- Translate product requirements, user problems, and business needs into thoughtful user flows, wireframes, interfaces, and prototypes.
- Create high-fidelity UI designs and interactive prototypes using Figma.
- Use components, variants, auto-layout, grids, and reusable design patterns to create scalable and consistent interfaces.
- Think beyond individual screens and consider the complete user journey and experience.
- Work with Product and Engineering teams to understand requirements, explore possible solutions, and refine experiences before development.
- Prepare clear design specifications and assets for developer handoff.
- Review implemented interfaces and work with developers to maintain design quality and consistency.
- Identify opportunities to simplify confusing interactions and improve usability across Mohsyn's digital experiences.
- Help develop and maintain Mohsyn's design system and reusable component library as our products evolve.
Visual Design & Brand Collateral
- Translate Mohsyn's visual identity into high-quality creative material across digital and offline touchpoints.
- Design social media creatives, digital brochures, presentations, pitch decks, campaign assets, event collateral, and other brand materials.
- Build professional presentations using PowerPoint and Google Slides with strong attention to storytelling, hierarchy, typography, alignment, and visual flow.
- Maintain consistency in typography, spacing, colour, imagery, grids, and overall visual language.
- Adapt creative concepts across different formats and channels without losing the integrity of the original idea.
- Work with internal teams to turn rough concepts, information, or ideas into polished visual communication.
- Help evolve Mohsyn's visual language as the brand and product continue to grow.
Video Production & Reels
- Conceptualise, shoot, and edit short-form video content and reels for Mohsyn's digital channels.
- Participate directly in content production using appropriate mobile and camera setups.
- Turn raw footage into engaging content using strong editing, pacing, transitions, B-roll, typography, music, and sound design.
- Create motion graphics and kinetic typography where appropriate.
- Repurpose longer content into shorter, platform-appropriate formats.
- Work with Growth and Communications teams to understand the objective behind content rather than simply executing a visual brief.
- Experiment with different creative formats and storytelling approaches to understand what resonates with Mohsyn's audiences.
- Maintain strong production quality without allowing perfection to prevent speed and experimentation.
Content, Copy & Communication
- Write clear, natural, and engaging micro-copy for digital product experiences.
- Develop captions and supporting copy for social media and marketing communication when required.
- Help ensure that words and visuals work together rather than treating copy as an afterthought.
- Adapt communication according to the context — whether writing a button label inside an app, a social caption, a presentation headline, or supporting text for a campaign.
- Proofread creative material before publication to maintain high standards of language and presentation.
- Communicate comfortably in professional written and spoken English while collaborating with internal stakeholders.
AI-Accelerated Creative Workflows
- Actively use generative AI tools to improve the speed and quality of creative production.
- Use tools such as Midjourney, Adobe Firefly, Runway, Kling, ElevenLabs, and emerging alternatives to explore and execute creative ideas.
- Experiment with AI-assisted image generation, video generation, voice, ideation, storyboarding, concept development, and production workflows.
- Use AI to rapidly develop and compare multiple creative directions before investing significant time in execution.
- Identify repetitive parts of the design and content workflow that can be accelerated through AI or automation.
- Stay curious about new creative technologies and regularly experiment with tools that could improve how Mohsyn designs and produces content.
- Treat AI as a way to expand your creative capability, not as a replacement for design judgement.
What We're Looking For
Must Have
- 1–3 years of hands-on experience across digital design, UI/UX, visual design, video production, or related creative work.
- Strong proficiency in Figma, including auto-layout, components, prototyping, and responsive interface design.
- Good working knowledge of Adobe Creative Cloud, particularly Photoshop, Illustrator, Premiere Pro, and/or After Effects.
- Experience using CapCut or similar video-editing tools.
- Practical experience shooting and editing video content — not simply designing static assets.
- Strong understanding of visual fundamentals including typography, hierarchy, composition, spacing, grids, colour, and alignment.
- Understanding of basic UI/UX principles and the ability to think about how users move through a digital experience.
- Strong aesthetic judgement and attention to detail.
- Hands-on experience using generative AI creative tools.
- Clear and professional written and spoken English.
- Comfortable writing basic captions, marketing copy, and product micro-copy alongside visual design.
- Ability to move between different types of creative work without becoming overly dependent on narrowly defined responsibilities.
- Comfortable receiving feedback, defending design decisions thoughtfully, and iterating quickly.
- Curious, self-driven, and willing to learn new tools without waiting for formal training.
Portfolio Requirement
A portfolio is mandatory for this position.
Your portfolio should ideally demonstrate a combination of:
- UI/UX work, particularly mobile or web interfaces created in Figma.
- Video/reels or motion work, demonstrating your ability to shoot and/or edit short-form content.
- Visual and brand collateral, demonstrating typography, layout, hierarchy, and overall aesthetic judgement.
- Any relevant experimentation with generative AI or emerging creative tools.
We're less interested in seeing dozens of projects and more interested in understanding how you think and the quality of your execution.
Nice to Have
- Experience working in a startup, technology company, digital product team, creative agency, or fast-moving environment.
- Exposure to building or maintaining a design system or component library.
- Experience working directly with developers and understanding design-to-development handoffs.
- Experience creating content specifically for Instagram, LinkedIn, YouTube Shorts, TikTok, or similar short-form platforms.
- Basic understanding of user research, usability testing, or product analytics.
- Experience with motion graphics or animation.
- Photography or videography experience beyond mobile content creation.
- Experience building polished pitch decks, investor presentations, or corporate presentations.
- Familiarity with emerging AI workflows across image, video, voice, design, and content creation.
- A personal portfolio, side project, creative account, or experimental work that demonstrates genuine curiosity beyond university or employment assignments.
Education
Bachelor's degree in Visual Communication Design, Graphic Design, Digital Media, Interaction Design, Product Design, or another relevant creative discipline from a recognised university.
However, the university written on your degree won't make the hiring decision for us.
Your portfolio will.
We want to see how you think, what you create, how much attention you pay to the details, and whether your work demonstrates genuine creative curiosity.
The Kind of Person Who'll Thrive Here
Creative. Curious. Versatile. Detail-obsessed. Tech-savvy. Experimental. Articulate.
You're someone who notices when a button is three pixels out of place.
Bad typography bothers you.
You can tell when an interface technically works but somehow still doesn't feel right.
You might save an interesting reel because you liked the editing technique, screenshot an app because its onboarding was unusually good, or spend an evening experimenting with a new AI tool simply because you wanted to see what was possible.
But you're also practical.
You understand that design exists to solve problems and communicate, not simply to win aesthetic arguments.
You're equally comfortable opening Figma to solve a product problem, Premiere Pro or CapCut to edit a reel, and an AI tool to see whether there's a faster or
When you don't know how to do something?
Your first instinct is to figure it out.
What Success Looks Like
Within your first year, we'd expect you to:
- Consistently produce polished and intuitive UI/UX for Mohsyn's mobile and web products.
- Help create greater visual consistency across Mohsyn's product and brand ecosystem.
- Develop a strong understanding of Mohsyn's users and translate their needs into better digital experiences.
- Produce high-quality short-form video and creative content without requiring extensive external production support.
- Create presentations and collateral that communicate ideas clearly and look unmistakably professional.
- Write clear, natural micro-copy and supporting content that strengthens rather than distracts from the design.
- Use AI and emerging creative tools meaningfully to increase creative output and experimentation speed.
- Collaborate effectively across Product, Growth, Communications, Engineering, and other teams.
- Become someone teams naturally involve when they need to turn an idea into a clear, thoughtful, and beautifully executed experience.
Why Join Us
At Mohsyn, we hire the best — and then trust them to do what they do best. No micromanagement, no unnecessary layers. Just ownership, autonomy, and the freedom to make an impact.
And in this role, you'll have something particularly exciting: a very broad creative canvas.
You won't spend your entire week resizing social media posts.
You also won't spend every day moving rectangles around in Figma.
You'll have the opportunity to work across the entire experience — from how someone first discovers Mohsyn, to what our brand looks and feels like, to the digital interfaces they eventually use to interact with us.
And behind those interfaces and communications is a very human purpose.
Many of the people using Mohsyn live thousands of miles away from the family members they're trying to care for in Pakistan.
That means good design isn't simply cosmetic.
A clearer interface can make it easier for someone to request help for their parents.
Better micro-copy can remove uncertainty during an important moment.
A thoughtfully produced video can help someone understand a service they didn't realise existed.
And consistent, professional visual communication can contribute to something absolutely fundamental to Mohsyn:
Trust.
You'll also have room to experiment.
If there's a better way to design something, show us.
If you've discovered an AI tool that can cut a three-hour workflow down to thirty minutes, test it.
If you think our content could tell a story differently, pitch it.
And if something we've always done doesn't make sense, challenge it.
We'll give you real work to own early, plenty of opportunities to develop your craft, and exposure across product, brand, content, and technology that would normally be split across several different creative roles.
We believe exceptional people do exceptional work when they feel trusted, supported, heard, and excited about where they work. That's the kind of team we're building at Mohsyn: collaborative, curious, low on ego, big on ownership, and high on impact.