Product Marketing Expert

3M Technologies; Islamabad; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

An innovative firm is looking for a skilled product marketer to enhance their marketing efforts. This role involves creating impactful marketing and sales collateral, conducting competitive research, and effectively positioning products to resonate with target audiences. The ideal candidate will excel in email marketing, possess strong analytical and creative skills, and communicate effectively in English. Join a dynamic team dedicated to transforming B2B marketing through engaging digital strategies and influencer relationships. If you have a passion for marketing and a knack for building connections, this opportunity is perfect for you.

Qualifications

• 2+ years of experience in email marketing and sales strategies.
• Excellent communication skills in English, both verbal and written.

Responsibilities

• Manage influencer marketing campaigns and build relationships.
• Create compelling email marketing campaigns and drive content creation.

Skills

Email Marketing

Sales Strategies

Analytical Thinking

Communication Skills

Creative Skills

Education

DAE in IT

Bachelor's in BSIT

Bachelor's in BSCS

Tools

Mailchimp

HubSpot

Social Media Platforms

Job description

Min DAE IT 3 years or Bachelors in BSIT, BSCS or other relevant field.

We’re seeking a product marketer to create marketing and sales collateral that demonstrates the benefits, features, and value of our products/services to our target audience.

We need someone on our team who can conduct message testing, competitive research, and position our products/services in a way that effectively caters to our buyer personas.

Job Specification

Requirements:

1. Manage and build relationships for influencer marketing campaigns.
2. Excellent communication skills, and the ability to sell.
3. 2-year proven track record of Email Marketing, Sales Strategies, video materials, landing pages, and including phone scripts, market Analytical thinking and creative skills with excellent English verbal and written skills.
4. Knows modern tools and techniques of email marketing like Mailchimp, HubSpot, or any other.
5. Work with cross-functional team (Product, Services, Sales) to establish growth strategies to support revenue goals.
6. Formulate strategies to build a lasting digital connection with customers.
7. Manage media platforms (including Facebook, Twitter, Google, Instagram, YouTube, Snapchat, TikTok & Pinterest) and drive content creation.
8. Contribute to the wholesale reinvention of integrated B2B marketing by creating the most compelling, interesting email marketing campaigns.
9. Build the right prospect databases that lead to email marketing greatness.
10. Figure out what’s working in email, what’s not, and get everybody on the right page.
11. Marketing experience focused on general lead generation campaigns.
12. History of direct management to multiple campaigns and brands simultaneously.
13. Report to the team on the wins, the misses, new opportunities, and plans to make awesome even better.
14. Build and maintain the Daily, Weekly & Monthly reports.
15. Excellent English written and verbal communication skills.