Night-Shift Google PPC Specialist - IT Hardware Focus

Pintern; Karachi Division; Presencial; PKR 1 674 000 - 2 232 000; Tempo integral

Resumo da oferta

Eplanet Global is hiring a Google PPC Specialist for the Pakistan location in Bahadurabad, Karachi. This night shift role focuses on managing and optimizing Google campaigns across Search, Shopping, and Performance Max for IT hardware e-commerce.

You will conduct keyword research, manage Merchant Center feeds, monitor ROAS, and provide actionable insights. Experience in GA4, GTM, and analytics is required; a Google Ads certification is a bonus.

Qualificações

• 2-4 years of hands-on Google PPC experience, preferably in e-commerce.
• Strong expertise in Google Ads, Shopping and Merchant Center.
• Good knowledge of GA4, GTM, conversion tracking, and PPC analytics.
• Strong Excel/Google Sheets and analytical skills.
• Experience in IT hardware, electronics, or technology e-commerce is highly preferred.
• Google Ads certification is an advantage.

Responsabilidades

• Manage and optimize Google Search, Shopping, Performance Max and Remarketing campaigns.
• Conduct keyword research, search-term analysis, negative keyword management, and bid optimization.
• Manage Google Merchant Center, product feeds, product disapprovals, and feed optimization.
• Optimize campaigns for IT hardware products including servers, networking equipment, storage, GPUs, CPUs, printers, and computer components.
• Monitor and optimize ROAS, ROI, CPA, CPC, CTR, conversion rate, revenue, and gross profit.
• Manage conversion tracking using Google Ads, GA4, and Google Tag Manager (GTM).
• Prepare regular PPC performance reports and provide actionable recommendations to management.

Conhecimentos

Google Ads

Google Shopping

Merchant Center

GA4

GTM

Excel/Sheets

Analytics

E-commerce

IT hardware

Descrição da oferta de emprego

Eplanet Global is hiring a Google PPC Specialist for the Pakistan location in Bahadurabad, Karachi. This night shift role focuses on managing and optimizing Google campaigns across Search, Shopping, and Performance Max for IT hardware e-commerce.

You will conduct keyword research, manage Merchant Center feeds, monitor ROAS, and provide actionable insights. Experience in GA4, GTM, and analytics is required; a Google Ads certification is a bonus.