Marketing Manager

SADIA Campus; Lahore; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A leading company is looking for a Marketing Manager to oversee strategic planning and manage marketing activities. This role entails building relationships, developing marketing strategies, and monitoring trends. If you possess strong critical thinking, communication, and negotiation skills, this is an opportunity for you.

Responsibilities

• Liaise with customers and suppliers, and internal departments.
• Manage budgets and identify advertising opportunities.
• Conduct market research and customer surveys.
• Support and manage a marketing team.

Skills

Critical Thinking

Coordination

Active Learning

Reading Comprehension

Writing

Speaking

Judgment and Decision Making

Time Management

Persuasion

Negotiation

Active Listening

Learning Strategies

Job description

Job Duties and Tasks for: "Marketing Manager"

Typical work activities:

1. To liaise and build relationships externally with customers and suppliers, and internally with related and supporting departments.
2. To contribute to the strategic planning of an annual or long-term marketing plan to achieve company objectives.
3. To manage budgets and identify advertising opportunities.
4. To build and maintain contacts with the media.
5. To write and distribute press releases.
6. To manage the production of marketing materials, including leaflets, posters, and flyers, liaising with designers and printers.
7. To organize the effective distribution of marketing materials.
8. To maintain, update, and build mailing databases.
9. To organize and attend events and exhibitions.
10. To develop strategic relations to secure sponsorships for marketing projects.
11. To conduct market research and customer surveys to assess demand, brand positioning, and awareness.
12. To evaluate marketing campaigns.
13. To monitor competitor activity.
14. To support the marketing manager and colleagues.
15. To monitor and analyze market trends.
16. To study competitors' products and services.
17. To explore ways of improving existing products and services and increasing profitability.
18. To identify target markets and develop communication strategies.
19. To prepare and manage marketing plans and budgets.
20. To manage the production of promotional materials.
21. To liaise with internal departments such as sales and distribution.
22. To produce reports monitoring results.
23. To present findings and suggestions to company directors or senior managers.
24. To support and manage a marketing team.

Job Specification

1) Critical Thinking: Using logic and reasoning to identify strengths and weaknesses of solutions or approaches.
2) Coordination: Adjusting actions in relation to others' actions.
3) Active Learning: Understanding implications of new information for decision-making.
4) Reading Comprehension: Understanding work-related documents.
5) Writing: Communicating effectively in writing.
6) Speaking: Conveying information verbally.
7) Judgment and Decision Making: Weighing costs and benefits to choose appropriate actions.
8) Time Management: Managing one's own and others' time.
9) Persuasion: Influencing others' opinions or behaviors.
10) Negotiation: Reconciling differences and bringing others together.
11) Active Listening: Fully attending to others' points, asking questions, and understanding.
12) Learning Strategies: Selecting appropriate training methods for learning or teaching.