Head of Products and Analytics

The Citizens Foundation; Karachi Division; On-site; PKR 3,000,000 - 4,500,000; Full time

Job summary

The Citizens Foundation seeks a Head of Products & Analytics to lead strategy, development, performance management, and continuous improvement of fundraising products, donor journeys, analytics, and supporting systems. Use data and donor insight to strengthen offerings, identify opportunities, and enable informed decision-making across TCF and global partners.

Responsibilities include strategic oversight of the Donor Management System, dashboards, data governance, and automation initiatives to

Qualifications

• Strong strategic, numerical, and analytical ability.
• Advanced proficiency in Excel, SQL, Power BI, and BI tools.
• Experience with donor or customer journeys and service design.
• Excellent written and verbal communication, presentation, and facilitation skills.

Responsibilities

• Lead end-to-end lifecycle management of fundraising products and donor journeys.
• Oversee donor management system, dashboards, data governance, and reporting standards.
• Develop data-driven insights to inform strategy and improve donor engagement.
• Coordinate with internal teams and global partners to meet data, reporting, and validation needs.

Skills

Strategic thinking

Numerical analysis

Analytical ability

Communication

Leadership

Project management

Stakeholder management

Tools

Microsoft Excel

SQL

Power BI

BI tools

Job description

The Head of Products & Analytics will lead the strategy, development, performance management, and continuous improvement of TCF’s fundraising products, donor journeys, analytics, and supporting systems. The role will use data and donor insight to strengthen existing offerings, identify new opportunities, improve ease of giving, and enable informed decision-making across TCF and its global partners.

This role will also provide strategic oversight of the Donor Management System, business intelligence dashboards, data governance, reporting standards, and automation initiatives to ensure that systems and processes are reliable, scalable, and aligned with evolving organizational needs.

Product Strategy and Development

• Lead the end-to-end lifecycle management of TCF’s fundraising products, including School Support, School Build, endowment, and other donor offerings.
• Assess existing product journeys and develop strategies to increase donor engagement, retention, deepening, and cross-support across TCF programmes.
• Identify unmet donor needs, emerging donor segments, and market opportunities; design and launch relevant new products and services.
• Define product value propositions, target donor personas, messaging frameworks, rates, standard collateral, and supporting documentation.
• Lead the annual review and recalibration of product rates across relevant currencies, including the development and execution of global communication plans for rate roll-outs.
• Ensure that all existing product journeys are current, clearly documented, donor-centric, and consistently implemented across markets.

Donor Experience and Channels

• Improve donor experience by identifying opportunities to simplify donation processes and introduce new donation and communication channels.
• Lead the planning, piloting, and roll-out of new payment channels in collaboration with internal teams and external stakeholders.
• Establish mechanisms to capture donor feedback through surveys and other listening tools; analyse findings, report insights to senior management, and lead improvement actions.
• Partner with Frontline, Finance, Operations, Marketing, Digital, and global partners to develop go-to-market plans and strategic content for fundraising products.

Analytics, Reporting, and Insights

• Lead the development of dashboards, reports, and analytical frameworks that enable data-led decision-making across Donor Journey & Services and the wider organization.
• Oversee the collection, cleaning, validation, and analysis of data from donor management systems and other relevant sources.
• Deliver regular and ad hoc reporting, including donor performance, fundraising trends, product performance, campaign outcomes, and senior-management reports.
• Establish and monitor key performance indicators for products, donor journeys, systems, and departmental performance.
• Translate complex data into clear, actionable insights and recommendations for senior management and relevant stakeholders.
• Coordinate with internal departments and global partners to meet cross-functional data, reporting, and validation requirements.

Systems, Automation, and Data Governance

• Provide strategic oversight of TCF’s Donor Management System, ensuring its smooth functioning, reliability, maintenance, and continuous enhancement.
• Lead automation and systems-improvement initiatives that enhance efficiency, reduce manual effort, and improve data quality.
• Work with Technology, Digital, Business Development, Finance, and external vendors to define system requirements, test solutions, manage implementation, and monitor performance.
• Ensure systems effectively support fundraising campaigns, donor servicing, product management, and reporting needs.
• Establish robust data governance practices, including data definitions, quality standards, access protocols, and reporting controls.
• Ensure all dashboards, reports, processes, and system workflows are documented through data dictionaries, standard operating procedures, and process inventories.
• Maintain a central, accessible repository of relevant documentation and ensure training is conducted to support knowledge-sharing and continuity within the team.

Leadership and Stakeholder Management

• Build, mentor, and manage a high-performing Products & Analytics team.
• Develop departmental plans, priorities, and roadmaps aligned with organizational and fundraising objectives.
• Present product performance, donor insights, system updates, and strategic recommendations to senior management.
• Build strong working relationships with internal stakeholders, country partners, and external vendors to ensure timely execution of key initiatives.
• Ensure all work is delivered with strong project management, accountability, and adherence to agreed timelines.

Required Skills

• Strong strategic, numerical, and analytical ability.
• Advanced proficiency in Microsoft Excel, SQL, Power BI, and business intelligence tools.
• Strong understanding of product lifecycle management, donor or customer journeys, and service design.
• Ability to convert data into meaningful insights, clear narratives, and practical recommendations.
• Excellent written and verbal communication, presentation, and facilitation skills.
• Strong project-management, stakeholder-management, negotiation, and problem-solving skills.
• Ability to manage multiple priorities while maintaining attention to detail and quality.
• High level of ownership, collaboration, and leadership capability.