Group Brand Manager

AL-HAFIZ Group; Karachi Division; On-site; PKR 2,000,000 - 2,750,000; Full time

Job summary

An established industry player is on the lookout for a creative Group Brand Manager to enhance its portfolio of brands. This role requires a strategic thinker with a proven track record in brand management within the FMCG sector. You will be pivotal in developing effective category strategies that not only meet but exceed performance targets. Your expertise in data analysis and strong communication skills will be essential as you collaborate with Trade Marketing and Sales teams. If you are passionate about branding and ready to make a significant impact, this opportunity is perfect for you.

Qualifications

• 2+ years experience in group brand or category management.
• Strong track record in sales & distribution process understanding.

Responsibilities

• Develop and implement successful category strategies to drive sales.
• Maintain key internal stakeholder relations and liaise with teams.

Skills

Brand Management

Data Analysis

Communication Skills

Strategic Thinking

Education

MBA

Job description

We are seeking an inventive Group Brand Manager to understand the needs and motivations of today’s consumers and use this knowledge to develop and implement successful category strategies, which will, in turn, drive sales to above and beyond performance targets.

The successful individual will be required to develop the existing portfolio of ‘AHG’ brands. As well as driving the strategy for growth, you will also be responsible for maintaining key internal stakeholder relations and acting as chief liaison with Trade Marketing and Sales teams; therefore, a strong track record in understanding the sales & distribution process, data analysis, and management of budgets, along with excellent communication skills, is a must.

The candidate must also have no less than 2 years experience within a group brand management or category management position and should have an MBA from a well-recognized institute.

Job Specification

Must have branding experience within the FMCG space.
Proven track record in building brands and launching new products.
Must be a strong strategic thinker with a can-do attitude.
Must have at least 2 years senior branding/category management experience.
Must be currently working for an FMCG Co in a similar capacity.

Information Technology and Services - Karachi, Pakistan