Email Marketing & Content Writer

Woburn; Islamabad; Remote; PKR 30,000 - 70,000; Full time

Job summary

An established industry player is on the lookout for an experienced Email Marketing Specialist to elevate their digital marketing efforts. This role involves crafting and executing engaging email campaigns, managing targeted email lists, and analyzing performance metrics to drive improvements. Collaborating with creative teams, you'll ensure high-quality content that resonates with the audience. If you have a passion for digital marketing and the skills to match, this is a fantastic opportunity to make a significant impact in a dynamic environment focused on innovative software solutions.

Qualifications

• 3+ years of email marketing experience, preferably in the software industry.
• Proficiency in email marketing tools and strong analytical skills.

Responsibilities

• Develop and execute email marketing campaigns to promote software services.
• Analyze campaign performance and implement optimizations based on insights.

Skills

Email Marketing

Analytical Skills

Written Communication

Creativity

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Tools

Mailchimp

Constant Contact

Job description

Bachelor’s degree in Marketing, Communications, or a related field.

Practiceclaim is a leading IT company based in the USA. We specialize in providing innovative software solutions tailored to the unique needs of our clients. Our dynamic team is seeking an experienced Email Marketing Specialist to enhance our digital marketing strategies and engage our audience effectively. If you have a passion for digital marketing and possess the necessary skills, we invite you to join our team.

Responsibilities

1. Develop and execute email marketing campaigns to promote our software services.
2. Segment and manage our email lists to target the right audience.
3. Analyze campaign performance and implement optimizations based on data-driven insights.
4. Collaborate with the design and content teams to create high-quality email content.
5. Monitor industry trends to implement best practices for email marketing.

Job Specification

1. Proven experience (3+ years) in email marketing, preferably in the software industry.
2. Proficiency in email marketing tools (e.g., Mailchimp, Constant Contact).
3. Strong analytical skills to measure campaign effectiveness.
4. Excellent written communication and creative skills.
5. Ability to work independently in a remote environment.

Location: Computer Software - Rawalpindi, Pakistan