Digital Marketing / Social Media Executive

SMS Higher Education Group; Islamabad Capital Territory; On-site; PKR 2,000,000 - 2,750,000; Full time

Job summary

A student recruitment firm in Islamabad is seeking a Digital Marketing / Social Media Executive to assist in implementing marketing strategies and optimizing advertising campaigns. Candidates should have a degree in Marketing or Communications, strong communication skills, and familiarity with digital marketing tools. This role offers networking opportunities, an uncapped commission, and paid holidays.

Benefits

Uncapped commission

Performance Bonus

5.6 Weeks of Paid Holidays

Qualifications

• Good to have (or ongoing) a degree in Marketing, Communications, or a related field.
• Familiarity with digital marketing concepts and tools.
• Strong written and verbal communication skills.

Responsibilities

• Assist in developing and implementing digital marketing strategies.
• Manage and optimize online advertising campaigns.
• Conduct market research to identify trends and opportunities.

Skills

Digital marketing concepts

Strong written and verbal communication

Social media analytics

SEO principles

Education

Degree in Marketing or Communications

Job description

Digital Marketing / Social Media Executive

Good to have (or ongoing) a degree in Marketing, Communications, or a related field.

SMS Higher Education Group (SMS HEG) is a student recruitment firm based in London, United Kingdom. We help students secure admissions to their dream UK university. With the mission to increase access to higher education for students across the world and guide students on their journey to study in the UK, SMS HEG was established in 2016 and has grown over the years, with over 500+ employees helping 16,000+ students from across the world to get admissions in their dream university. SMS HEG is now expanding its global footprint and recruiting marketing and recruitment officers across the Indian subcontinent and Latin America to extend services to many more aspirants.

Responsibilities

• Assist in developing and implementing digital marketing strategies.
• Manage and optimize online advertising campaigns (Google Ads, Facebook Ads).
• Conduct market research to identify trends and opportunities.
• Design static posts, engaging reels and infographics to create visually appealing graphics.
• Support email marketing campaigns and analyse performance.
• Stay updated on industry trends and emerging digital tools.

Job Specification

Requirements

• Good to have (or ongoing) a degree in Marketing, Communications, or a related field.
• Familiarity with digital marketing concepts and tools.
• Strong written and verbal communication skills.
• Proficient in social media platforms and their analytics.
• Basic understanding of SEO principles.
• Ability to work independently and as part of a collaborative team.
• Eagerness to learn and adapt in a fast-paced environment.
• Networking opportunities within the industry.
• Uncapped commission.
• Performance Bonus
• 5.6 Weeks of Paid Holidays (Pro-rata Basis)