Digital Marketing Manager

A Net Cyber Solutions; Karachi Division; On-site; PKR 1,200,000 - 2,200,000; Full time

Job summary

A Net Cyber Solutions in Karachi is seeking a Digital Marketing Manager to plan, execute and optimize digital marketing campaigns across channels to increase brand awareness, generate qualified leads and support business growth.

Day-to-day tasks include managing social media presence, coordinating content and paid campaigns, monitoring performance metrics, and using web analytics to refine strategies for higher ROI.

Qualifications

• Strong Digital Marketing and Marketing skills with experience developing and executing integrated online campaigns.
• Proficiency in Social Media Marketing, including creating content calendars and engagement optimization.
• Hands-on experience with Lead Generation strategies and tools to drive pipeline growth and measurable conversions.
• Ability to use Web Analytics platforms (e.g., Google Analytics) to track performance, interpret data, and optimize campaigns.
• Proven experience in B2B or technology-related marketing; familiarity with IT, cloud services, or software development is an advantage.

Responsibilities

• Plan, execute and optimize digital marketing campaigns across multiple channels to increase brand awareness and generate qualified leads.
• Manage social media presence and coordinate content and paid campaigns.
• Monitor performance metrics and use web analytics to refine strategies.
• Collaborate with sales and technical teams to align marketing initiatives with business objectives.
• Maintain a consistent brand voice and prepare regular performance reports.

Skills

Digital Marketing

Social Media Marketing

Lead Generation

Web Analytics

B2B Marketing

Education

Bachelor’s degree in Marketing/Business/Communications

Tools

CRM systems

Marketing automation

SEO/SEM

Google Analytics

Job description

Company Description A Net Cyber Solutions is a software company focused on helping clients automate their business processes through IT, cloud and custom software development services. The team of experienced developers works across diverse technologies and platforms, using modern tools and methodologies to build reliable, scalable and maintainable solutions. The company delivers end-to-end services, including project management, requirements gathering, design, development, testing, and deployment. Whether supporting web applications, mobile apps, or enterprise systems, A Net Cyber Solutions positions itself as a partner for organizations seeking to streamline operations and improve efficiency. Applicants joining the company can expect a tech-driven environment dedicated to innovation and client success.

Role Description The Digital Marketing Manager is a full-time, on-site role based in Karāchi. This position is responsible for planning, executing and optimizing digital marketing campaigns across multiple channels to increase brand awareness, generate qualified leads and support business growth. Day-to-day tasks include managing social media presence, coordinating content and paid campaigns, monitoring performance metrics, and using web analytics to refine strategies. The role also involves collaborating with sales and technical teams to align marketing initiatives with business objectives, maintaining a consistent brand voice, and preparing regular performance reports. The Digital Marketing Manager will continuously test new tactics and tools to improve campaign effectiveness and return on investment.

Qualifications

• Strong Digital Marketing and Marketing skills, with experience developing and executing integrated online campaigns.
• Proficiency in Social Media Marketing, including managing profiles, creating content calendars, and optimizing engagement.
• Hands-on experience with Lead Generation strategies and tools to drive pipeline growth and measurable conversions.
• Ability to use Web Analytics platforms (e.g., Google Analytics) to track performance, interpret data, and optimize campaigns.
• Proven experience in B2B or technology-related marketing; familiarity with IT, cloud services, or software development is an advantage.
• Strong communication, copywriting, and presentation skills, with attention to detail and brand consistency.
• Ability to work collaboratively on-site in Karāchi, manage multiple projects, and meet deadlines in a fast-paced environment.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Experience with marketing automation, CRM systems, SEO/SEM, and basic design tools is a plus.