Content Writer (SEO & Blog Specialist)

Milele; Lahore; On-site; PKR 350,000 - 1,400,000; Full time

Job summary

A diversified group in mobility and real estate is seeking a creative Content Writer to develop engaging and SEO-friendly blog content. The role involves researching keywords, collaborating with design teams, and ensuring content accuracy across multiple verticals. Ideal candidates will have 2 to 3 years of experience in content writing and a strong understanding of SEO principles. This is a full-time on-site position based in Lahore, Pakistan.

Qualifications

• 2 to 3 years of experience in content writing, blogging, or copywriting.
• Strong understanding of SEO principles.
• Proven ability to write clear, engaging, and structured long-form content.

Responsibilities

• Develop SEO-friendly blog articles for each Milele vertical.
• Research keywords, trends, and competitor content.
• Collaborate with content leads to define content calendars.

Skills

Content Writing

SEO Principles

Research Skills

Storytelling Skills

Editing and Proofreading

Tools

WordPress

SEMrush

Yoast

SurferSEO

Job description

About Milele

Milele is a diversified group committed to shaping the future of mobility, real estate, and innovation. Our four thriving verticalsMilele Corp, Milele Car Rental, Milele Properties, and Milele Techserve customers across the UAE and beyond with a focus on quality, service, and digital-first experiences. We're looking for a creative and SEO-savvy Content Writer to tell our story across every vertical.

Role Overview

As our Content Writer, youll create engaging, value-driven blog content optimized for SEO that supports traffic growth and builds topical authority across our domains. Youll work closely with our marketing, SEO, and design teams to research, write, and refine articles that align with each brands voice and business goals.

Key Responsibilities

• Develop SEO-friendly blog articles for each Milele vertical (Motors, Car Rental, Properties, and Tech).
• Research keywords, trends, and competitor content to identify relevant blog topics.
• Collaborate with content leads to define content calendars and campaign themes.
• Optimize on-page SEO elements: headings, metadata, internal linking, readability.
• Ensure content accuracy, grammatical correctness, and brand alignment.
• Conduct regular audits and refresh outdated blog posts for ongoing SEO performance.
• Use AI tools where appropriate to accelerate content ideation or drafts (optional).
• Coordinate with graphic designers for content visuals and infographics.
  
  
  

Requirements

• 2 to 3 years of experience in content writing, blogging, or copywriting.
• Strong understanding of SEO principles (Yoast, SurferSEO, SEMrush, etc.).
• Proven ability to write clear, engaging, and structured long-form content.
• Experience writing for one or more of the following industries: automotive, real estate, tech, rentals, or travel.
• Familiarity with content management systems (e.g., WordPress).
• Strong research and storytelling skills.
• Ability to adapt tone/style across different brand verticals.
• Excellent English grammar, editing, and proofreading skills.