Content Creator

Reamarc.io; Saddar; On-site; PKR 1,000,000 - 1,600,000; Full time

Job summary

Reamarc.io is seeking a Content Strategy & Development professional to lead multi-platform content initiatives. You will craft content across social, blogs, print, and website channels, while ensuring SEO optimization and cohesive brand voice.

The role requires collaboration with design, development, and paid media teams to deliver high-impact campaigns. The position emphasizes leadership, planning, and consistent quality across all content formats, with a focus on driving engagement and lead

Qualifications

• Experience in creating and executing cross-platform content strategies aligned with client goals.
• Ability to plan content calendars for social, blogs, print, and websites.
• Proven copywriting skills for brochures, emails, press releases, and campaigns.
• Knowledge of SEO keyword research and on-page optimization.
• Experience producing and editing scripts, captions, and CTAs for multiple channels.
• Ability to maintain consistent brand tone across all formats.

Responsibilities

• Develop and execute multi-platform content strategies aligned with client goals and marketing objectives.
• Create content calendars for social media, blog articles, print campaigns, and website updates.
• Craft compelling copy for brochures, catalogs, press releases, newsletters, and emails.
• Conduct SEO keyword research for website optimization and blogs.
• Produce and edit high-quality ad copy, captions, blog posts, and video scripts for various platforms.
• Maintain brand tone and voice consistency across all mediums.
• Oversee production of graphics, animations, reels, and videos for social platforms.
• Collaborate with paid media to create high-converting ads and campaigns.
• Schedule posts using tools like Meta Business Suite, Buffer, and Hootsuite.
• Lead and mentor team members to ensure timely delivery and quality.

Skills

Content strategy

Copywriting

SEO research

Analytics

Team leadership

Content calendars

Brand voice

Video scripting

Social media

Tools

Meta Business Suite

Buffer

Hootsuite

Google Analytics

SEMrush

CMS

Job description

Content Strategy & Development:

• Develop and execute multi-platform content strategies aligned with client goals and marketing objectives.
• Create content calendars for social media, blog articles, print campaigns, and website updates.
• Craft compelling copy for brochures, catalogs, press releases, newsletters, and email campaigns.
• Conduct SEO keyword research for website optimization and blog articles.
• Produce and edit high-quality ad copy, captions, blog posts, video scripts, and CTAs for various platforms.
• Maintain brand tone and voice consistency across all mediums.

Social Media Content Creation & Publishing:

• Oversee the production of graphics, animations, reels, and videos for social platforms.
• Ensure posts include trending hashtags, tags, and CTAs optimized for engagement.
• Collaborate with Paid Media Specialists to create high-converting ads and campaigns.
• Schedule posts using tools like Meta Business Suite, Buffer, and Hootsuite.
• Manage real-time or run-time tasks by assigning resources and ensuring rapid delivery.

Website Content Management:

• Develop and update website copy, landing pages, and blog articles. Optimize web content for SEO and lead generation.
• Collaborate with designers and developers for new website sections, layouts, or landing pages.
• Proofread and edit web content for clarity, grammar, and readability.
• Ensure mobile responsiveness and UI/UX optimization for website content.

Print Media Content Development:

• Create press releases, brochures, flyers, catalogs, and sales materials.
• Work with graphic designers to ensure visually appealing designs complement the copy.
• Proofread and ensure grammar, punctuation, and layout accuracy in print materials.
• Provide content for event promotions, banners, posters, and product packaging.

Team Leadership & Workflow Coordination:

• Supervise and guide the Social Media Coordinator, Graphic Designer, Video Editor, and Writers to meet deadlines.
• Assign and prioritize tasks, especially for run-time requests from clients.
• Conduct content reviews and quality assurance checks before approvals.
• Coordinate with the Web Development and Design teams for web updates.
• Mentor junior team members to enhance skills and creativity.

Content Performance Analysis & Reporting:

• Track key metrics such as engagement, impressions, leads, and conversions across all platforms.
• Use tools like Google Analytics, Meta Insights, and SEMrush for performance tracking.
• Provide weekly and monthly reports with insights and recommendations for optimization.
• Conduct A/B testing to refine messaging and creative approaches.

Client Engagement & Crisis Management:

• Collaborate with clients to understand objectives, timelines, and feedback.
• Present strategies, performance reports, and upcoming plans during meetings.
• Handle content-related crises professionally and elevate major issues to senior management.
• Ensure all content adheres to legal, ethical, and platform-specific compliance guidelines.