Brand Manager

Dukan Express; Karachi Division; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

An established industry player is seeking a passionate Brand Manager/Digital Marketing Manager/SEO Senior Manager to lead their online presence. This role involves developing and implementing effective SEO strategies, optimizing website content, and managing various marketing campaigns to drive traffic and enhance search rankings. The ideal candidate will possess strong analytical skills and stay updated with the latest algorithmic trends. Join this dynamic team to make a significant impact on the company's digital marketing efforts and help shape its online identity.

Qualifications

• Proven experience in SEO ranking and traffic analysis.
• Strong knowledge of Google Analytics and SEO tools.

Responsibilities

• Conduct competitive research and develop SEO campaign strategies.
• Analyze website content for SEO and enhance natural search rankings.

Skills

SEO Ranking

Google Analytics

Traffic Analysis

Competitive Research

Keyword Development

Link Building Strategies

Social Media Optimization

Quantitative Skills

Education

Bachelor's Degree in Marketing or Related Field

Tools

Google Webmasters

SEO Analysis Software

Job description

We are looking for a dedicated Brand Manager / Digital Marketing Manager / SEO Senior Manager who will keep the site up to date with proper SEO and marketing.

Job Specification

Experience of SEO ranking, traffic and analysis software, Google Analytics and Google Webmasters.

1. Conduct competitive research and develop SEO campaign strategy
2. Analyze and re-engineer website and its contents for SEO
3. Develop and improve website to enhance natural search rankings
4. Up to date with current algorithmic trends of famous search engines like Google and Yahoo
5. Develop keywords, optimized meta-tags, title/page description
6. Link building strategies
7. Landing pages optimization
8. URL rewriting / User & Search Engine Friendly URLs
9. Social bookmarking e.g. Digg, Delicious, Stumble Upon
10. Social Media & Network Optimization e.g. Facebook, My Space, Twitter etc.
11. Quantitative skills including the ability to create reports, understand return on investment, and select relevant data for analyzing future actions
12. Manage and optimize various marketing campaigns
13. Actively test, analyze and optimize keywords, title and descriptions, landing pages and position to increase ROI and drive sales
14. Monitor overall SEO program success with regard to keyword ranking, indexed pages, back links, etc.
15. Link building through contacts, partnerships, content generation, and link bait campaigns
16. Development of SEO friendly content via internal blogs and website copy

Information Technology and Services - Karachi, Pakistan