Brand designer

Toasty; Lahore; Hybrid; PKR 1,000,000 - 2,000,000; Full time

Job summary

Toasty is seeking a brand designer with a strong branding background to shape and grow the visual identity of our digital products. You should have a keen eye for designs that are beautiful and useful and be fluent in motion software.

You will build end-to-end brand identities, design marketing sites, create launch assets, and establish design systems. You’ll collaborate with product, development, and marketing teams and present work to clients.

Qualifications

• 5+ years designing brands and marketing sites professionally.
• At least one full brand identity shipped end to end, from strategy through guidelines.
• Expert in Illustrator and Photoshop, at home in Figma.
• Strong layout, composition and typography, down to the last detail.
• You’ve led client presentations on your own.
• You’re AI-native: Claude and image tools are part of your day for research, moodboards and variations.

Responsibilities

• Build brand identities end to end: strategy, logo, type, colour and visual direction, through to guidelines.
• Design marketing websites and landing pages that carry the brand.
• Make launch assets: social posts, presentations, pitch decks and other touchpoints.
• Set up design systems that keep everything consistent as the brand grows.
• Work with product designers, developers and marketing teams on one visual language.
• Own projects from concept to delivery, and present the work to clients.

Skills

Brand identity design

Marketing site design

Client presentations

Layout & typography

Brand strategy

Tools

Figma

Illustrator

Photoshop

After Effects

Rive

Jitter

Claude

Job description

We’re looking for a brand designer with a strong branding background to shape and grow the visual identity of digital products. If you have a keen eye, love making designs that are both beautiful and useful, and know your way around motion software, we’d love to meet you.

What you’ll do

• Build brand identities end to end: strategy, logo, type, colour and visual direction, through to guidelines.
• Design marketing websites and landing pages that carry the brand.
• Make launch assets: social posts, presentations, pitch decks and other touchpoints.
• Set up design systems that keep everything consistent as the brand grows.
• Work with product designers, developers and marketing teams on one visual language.
• Own projects from concept to delivery, and present the work to clients.

What we’re looking for

• 5+ years designing brands and marketing sites professionally.
• At least one full brand identity shipped end to end, from strategy through guidelines.
• Expert in Illustrator and Photoshop, at home in Figma.
• Strong layout, composition and typography, down to the last detail.
• You’ve led client presentations on your own.
• You’re AI-native: Claude and image tools are part of your day for research, moodboards and variations, and you review every output with a designer’s taste before it goes near a client.

Nice to have

• After Effects for brand motion.
• Rive or Jitter (a huge plus).
• Experience with SaaS, AI or fintech brands.

Tools: Figma, Illustrator, Photoshop, After Effects, Rive, Jitter, Claude.

Remote, hybrid or from our Lahore office. Full-time or part-time, 7-hour working day.