BI Analyst-CXP

Daraz; Karachi Division; On-site; PKR 1,200,000 - 1,800,000; Full time

Job summary

Daraz is seeking a results-driven Data Analyst for its team in Pakistan to transform data into actionable insights across customer experience metrics. You will build dashboards, track KPIs, and collaborate with cross-functional teams, reporting to the BI Manager – Customer Experience.

A strong attention to detail and proactive problem-solving are essential. This role focuses on data governance, analysis, and optimization of customer journeys to improve service quality and cost efficiency, with

Qualifications

• Bachelor’s degree in STEM from a reputable institution.
• 1-2 years of experience in an analytical or data driven role with hands-on SQL.
• Expertise in MS Excel is a must.
• Python knowledge is good to have but not essential.
• Experience using BI tools such as Tableau or Power BI.
• Highly organized with the ability to manage multiple projects.

Responsibilities

• Analyze customer experience data to identify trends and insights.
• Develop and maintain dashboards, reports, and visualizations for KPIs.
• Collaborate with cross-functional teams to translate needs into data solutions.
• Provide data support for journey mapping, root-cause analysis, and issue resolution.
• Support A/B testing, customer segmentation, and targeted analyses.
• Ensure data accuracy and resolve discrepancies across sources.
• Prioritize ad hoc analyses and deliver insights on time.
• Continuously explore new tools and methods to improve efficiency.

Skills

SQL

Excel

Python

Communication

Project management

Data analysis

Education

Bachelor’s degree in STEM

Tools

Tableau

Power BI

Job description

About Daraz

Founded in 2015, Daraz is South Asia’s leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal and Myanmar. It empowers more than 100,000 active sellers with world‑class marketplace technology to reach the fast‑growing consumer class in a region of 500 million people. Through Daraz Express and Daraz Pay, it operates the most efficient and digitalized logistics and payments infrastructure in its markets. Daraz’ vision is to be a champion of South Asia serving 100 million customers and businesses by 2030

About Daraz

Founded in 2015, Daraz is South Asia’s leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal and Myanmar. It empowers more than 100,000 active sellers with world‑class marketplace technology to reach the fast‑growing consumer class in a region of 500 million people. Through Daraz Express and Daraz Pay, it operates the most efficient and digitalized logistics and payments infrastructure in its markets. Daraz’ vision is to be a champion of South Asia serving 100 million customers and businesses by 2030 For more information, please visit www.daraz.com.

Job Summary

We are seeking a results‑driven and tech‑oriented Data Analyst to join our team in Pakistan. This role offers the opportunity to gain deep business and technical exposure while making a direct impact on key customer metrics, operational efficiency, and cost optimization. The ideal candidate will demonstrate structured problem‑solving skills, a proactive mindset, and the ability to work independently while collaborating closely with cross‑functional teams and management. A high level of accuracy, ownership, and attention to detail are essential for success in this role. This position is based in Pakistan and reports to the BI Manager – Customer Experience (CXP).

Key Responsibilities

• Analyze customer experience (CXP) data to identify trends, patterns, and actionable insights that drive process improvements and enhance customer satisfaction.
• Develop and maintain dashboards, reports, and visualizations to track key performance indicators (KPIs) across customer touchpoints.
• Collaborate with cross‑functional teams to understand business requirements and translate them into data‑driven solutions.
• Provide data support for customer journey mapping, root cause analysis, and issue resolution to improve service quality and turnaround time.
• Support A/B testing, customer segmentation, and targeted analysis to improve decision‑making and optimize customer interactions.
• Ensure accuracy, consistency, and integrity of CXP data by validating data sources and resolving discrepancies.
• Prioritize and manage ad hoc analysis requests from business teams while ensuring timely delivery of insights.
• Continuously explore new tools, methodologies, and best practices to improve data analysis efficiency and impact.

Job Requirements

Required Skills / Abilities:

• Bachelor’s degree program in STEM from a reputable institution.
• 1- 2 years of experience in an analytical or data driven role with hands‑on SQL.
• Expertise in MS Excel is a must.
• Python knowledge is good to have but not essential.
• You are comfortable using business intelligence tools (e.g. Tableau, or PowerBI).
• Highly organised and self‑disciplined, able to work on multiple projects in a self‑structured and well‑prioritised way.
• Data‑driven & with a good attention to detail.
• Effective communication and interpersonal skills with a problem‑solving attitude is the cornerstone of your personality.
• Manage projects end to end