ASO/Mobile App Marketing Specialist (Islamabad)

CANZ Marketing; Islamabad Capital Territory; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A marketing company in Islamabad is seeking an ASO/Mobile App Marketing Specialist. The ideal candidate will have at least 4 years of experience in the e-commerce sector, a Master's in Marketing, and strong skills in mobile and digital advertising. Responsibilities include developing marketing strategies, managing campaigns, and analyzing performance. Competitive salary based on profile.

Qualifications

• Minimum 4 years working experience in retail/Internet/E-commerce.
• Excellent verbal and written communication skills.
• Ability to think strategically and execute methodically.

Responsibilities

• Develop and execute mobile app marketing strategies.
• Manage campaigns and analyze data to improve performance.
• Monitor and report on competitors and market trends.

Skills

iOS/Apple Search Ads

Google Ads

Sensor Tower

SEO & ASO

Digital Marketing

Education

Masters in Marketing or equivalent

Tools

App Annie

Google Console

Job description

Employer: CANZ Marketing
Industry: Marketing & PR
Location: Islamabad

Overview

ASO/Mobile App Marketing Specialist Required!!! Essential Requirement:

Qualifications

• Minimum 4 years working experience preferred with retail/Internet/E-commerce industry with preferably Masters in Marketing or equivalent.
• Excellent verbal and written communication.
• Ability to think strategically and execute methodically.
• Ability to work in a fast-paced environment where continuous innovation is expected.
• Excellent understanding of consumer brand advertising strategies especially in the digital and high-technology mobile and social space.
• Ability to work under pressure and Targets driven environment.

Skills / Tools

• iOS/Apple Search Ads (for apps) i.e. Campaigns, Copies and data analysis
• Google Ads (for apps) i.e. Ad sets, Campaigns, Copies and data analysis & Adspend
• Sensor Tower, App Annie
• SEO & ASO
• Digital Marketing
• Google Console Acquisition User i.e. Store Listing, App Rating and SQA
• Vital Play Store Management

Job Details

• No of Position: 2
• Location: DHA I, Islamabad
• Job Type: Fulltime
• Job Timings: Monday to Friday from 10:00 AM to 6:00 PM
• Salary: Will be depending on profile