ASO Associate App Store Optimization

Game District; Lahore; Presencial; PKR 223 000 - 446 000; Tempo integral

Resumo da oferta

Game District in Lahore is seeking an ASO Associate. Fresh graduates with a passion for mobile gaming will analyze market trends, conduct ASO research, and assist with publishing for Google Play and Apple App Store Connect.

You will learn to optimize store listings, study competitors, and collaborate with cross-functional teams to boost visibility and downloads. The role is on-site, full-time in Gulberg 3, Lahore, welcoming candidates with 0–6 months of experience and a strong interest in mobile

Qualificações

• 0–6 months of relevant experience; fresh graduates encouraged to apply.
• Bachelor’s degree in Marketing, Business Administration, Computer Science or related field.
• Interest in mobile games, app publishing, and ASO workflows.
• Strong research, analytical, and problem-solving skills.
• Good communication and teamwork abilities.

Responsabilidades

• Conduct market research on mobile gaming trends and competitor games.
• Support ASO efforts by keyword research and metadata optimization.
• Assist with store listing improvements to boost visibility and downloads.
• Evaluate store assets (icons, screenshots) for conversion opportunities.
• Support store listing experiments and A/B testing.
• Help with game publishing tasks via Google Play Console and App Store Connect.
• Monitor performance metrics like impressions and downloads, and suggest improvements.
• Coordinate with design, marketing, and development teams on asset updates.

Conhecimentos

Research

Analytical thinking

Problem solving

Teamwork

Communication

Formação académica

Bachelor's degree in Marketing, Business Administration, Computer Science or related field

Ferramentas

Google Play Console

Apple App Store Connect

ASO tools

Descrição da oferta de emprego

Job Description

Location: Gulberg 3, Lahore

Work Mode: On-site | Full-Time

Experience: 0-6 months (Fresh Graduates Encouraged to Apply)

About Game District

At Game District, we create engaging mobile gaming experiences for players worldwide. We are looking for a curious, creative, and analytical ASO Associate to contribute to the growth and visibility of our mobile games.

This role offers an opportunity to learn and work on App Store Optimization (ASO), mobile game market research, competitor analysis, and app publishing. Fresh graduates with a strong interest in mobile gaming are encouraged to apply, while candidates with relevant experience are also welcome. You will gain hands-on experience and learn from professionals in the gaming industry.

Key Responsibilities

• Market Research: Research mobile gaming trends, competitor games, market opportunities, and player preferences
• Game Research & Development: Support game R&D by identifying promising game concepts, analyzing market demand, and studying successful mobile games
• App Store Optimization (ASO): Conduct keyword research, assist with metadata optimization, and improve store listings to increase game visibility and downloads
• Creative Asset Research: Research and analyze game icons, screenshots, feature graphics, and other store assets to identify opportunities to improve conversion rates
• Store Listing Experiments: Support A/B testing and store listing experiments to evaluate different creatives and metadata
• App Publishing Operations: Assist with game listings, updates, and publishing-related tasks through Google Play Console and Apple App Store Connect
• Performance Analysis: Monitor store performance metrics, including impressions, downloads, conversion rates, and other relevant growth indicators
• Cross-functional Collaboration: Coordinate with design, marketing, and development teams to implement store asset updates and optimization strategies
• Continuous Improvement: Track industry trends, analyze performance data, and suggest improvements to game visibility and growth

Requirements

• 0–6 months of relevant experience in the field and Fresh graduates are encouraged to apply
• Bachelor's degree in Marketing, Business Administration, Computer Science or a related field
• A genuine interest in mobile games, gaming trends, and app publishing
• Strong research, analytical, and problem-solving skills
• A creative mindset with good attention to detail
• Basic understanding of mobile applications and digital platforms
• Willingness to learn ASO, market research, and game publishing workflows
• Good communication and teamwork skills
• Familiarity with Google Play Console, Apple App Store Connect, or ASO tools is a plus
• Prior experience in ASO, digital marketing, app publishing, or mobile game research is an advantage but not mandatory

If you are passionate about mobile games, enjoy researching market trends, and want to build a career in app store optimization and game publishing, we would love to hear from you.