Account Executive

Maxyard; Islamabad Capital Territory; On-site; PKR 800,000 - 1,200,000; Full time

Job summary

A leading e-commerce company is seeking a skilled professional to enhance product visibility and advertising effectiveness on Amazon. The ideal candidate will have strong keyword research and SEO skills, alongside proven experience in managing advertisement campaigns. Responsibilities include collaborating with design teams for product listing optimization and conducting data-driven performance analyses. This role requires excellent communication skills and independent execution capabilities.

Qualifications

• Independent and responsible with strong execution ability.
• Over a year of operational experience.

Responsibilities

• Conduct keyword research to identify impactful keywords.
• Write persuasive product titles and descriptions.
• Collaborate with designers to optimize product images.
• Utilize SEO techniques to improve product visibility.
• Create and manage advertising campaigns on Amazon.
• Monitor and analyze product listing performance.
• Conduct competitive analysis for product improvement.
• Stay informed about industry trends and advertising strategies.

Skills

Keyword research

SEO techniques

Advertising campaign management

Market analysis

Data analysis

Communication skills

Job description

Responsibilities

1. Conduct keyword research to identify relevant and high-impact keywords for product listings.
2. Write persuasive and compelling product titles, bullet points, and descriptions that highlight key features and benefits.
3. Collaborate with designers to optimize product images, ensuring they are high-quality, visually appealing, and accurately represent the product.
4. Utilize search engine optimization (SEO) techniques to improve product visibility and rankings within Amazon's search results.
5. Create and optimize advertising campaigns within Amazon's advertising platform, selecting relevant keywords, setting bids, and managing budgets.
6. Conduct market and competitor research to identify target audiences, refine targeting parameters, and optimize ad messaging.
7. Monitor and analyze product listing performance metrics, such as click-through rates (CTR) and conversion rates, and make data-driven improvements.
8. Analyze sales data and advertising performance to identify trends, opportunities, and areas for improvement.
9. Conduct competitive analysis to identify opportunities for differentiation and improvement in product listings.
10. Collaborate with other team members, such as product sourcing specialists, to gather relevant product information and insights for optimized listings.
11. Test and iterate on listing elements to continually improve performance and increase sales.
12. Stay informed about industry trends and emerging advertising strategies to implement innovative approaches and gain a competitive edge.
13. Stay updated with Amazon's guidelines and policies to ensure compliance and avoid listing violations.

Job Specification

Requirements

1. Have strong communication and coordination skills, can think independently, be responsible and practical, and have strong execution ability; be proactive and proactive in work, be rigorous in work, and have strong learning ability
2. More than one year of operational experience

Logistics and Supply Chain - Shenzhen, China