WFH SEO Specialist | Blog Buildout

BruntWork; Manila; À distance; PHP 248 000 - 386 000; Temps partiel

Avantages offerts par ce poste

Permanent work from home

Immediate hiring

Résumé du poste

BruntWork is seeking an experienced SEO Specialist to lead the buildout and optimization of our company blog. You will own keyword research, content planning, and on-page SEO to improve organic visibility and drive relevant traffic.

This remote, part-time role focuses on 4 hours per day, Monday to Friday, with flexible CST-aligned hours. You will structure the blog, establish internal linking, and ensure SEO best practices across WordPress or similar CMS.

Qualifications

• Proven experience in SEO, particularly blog SEO and content optimization.
• Strong understanding of keyword research, search intent, and content strategy.
• Experience building or restructuring blogs for SEO.
• Knowledge of on-page SEO, internal linking, metadata, and content hierarchy.
• Familiarity with SEO tools such as Ahrefs, SEMrush, Google Search Console, Google Analytics, or similar platforms.
• Experience working with website platforms or CMS tools such as WordPress, Webflow, or similar.
• Strong analytical, research, and organizational skills.
• Ability to work independently, manage project deliverables, and meet agreed deadlines.

Responsabilités

• SEO Research and Strategy: conduct keyword research and analyze topics to attract organic traffic.
• Blog Buildout and Content Planning: organize blog structure and content clusters; plan topics and internal links.
• On-Page SEO and Content Optimization: optimize titles, meta descriptions, headings, URLs, and image alt text.
• SEO Implementation and Quality Assurance: format and optimize content within CMS; ensure proper metadata and SEO setup.
• Reporting and Project Handover: track progress and document SEO structure and recommendations.

Connaissances

SEO

Blog SEO

Keyword research

Content strategy

On-page SEO

Internal linking

Metadata

CMS tools

Outils

WordPress

Webflow

Description du poste

Job Overview

We are looking for an experienced SEO Specialist to support a project focused on building out and optimizing our company blog. The primary goal is to develop a well-structured, SEO-friendly blog that improves organic search visibility, strengthens our online presence, and attracts relevant traffic.

Strong focus on SEO research, blog planning, content optimization, and implementation. We are looking for someone who can take ownership of the blog buildout, identify opportunities to improve search rankings, and ensure the blog is structured according to SEO best practices.

Schedule: Remote, Part Time | 4 hours daily, Monday to Friday, Flexible Schedule during CST Business hours (9:00 AM to 6:00 PM)

Responsibilities

1. SEO Research and Strategy

• Conduct keyword research to identify relevant, high-value search terms and content opportunities.

• Analyze search intent and competitor blogs to identify topics that can attract qualified organic traffic.

• Develop keyword strategies and content recommendations aligned with the company's target audience and business goals.

• Identify opportunities to improve existing blog content and fill content gaps.

2. Blog Buildout and Content Planning

• Develop a structured blog content plan based on keyword research and SEO opportunities.

• Organize blog categories, topics, and content clusters to create a clear website structure.

• Recommend blog topics, titles, headings, and content outlines.

• Establish internal linking strategies to improve website navigation and SEO performance.

• Ensure blog content is organized logically and follows SEO best practices.

3. On-Page SEO and Content Optimization

• Optimize blog posts for target keywords and relevant search queries.

• Write or optimize SEO-friendly titles, meta descriptions, headings, URLs, and image alt text.

• Review content for keyword placement, readability, structure, and search intent.

• Implement internal links and recommend relevant external links where appropriate.

• Ensure blog pages follow technical and on-page SEO best practices.

4. SEO Implementation and Quality Assurance

• Upload, format, and optimize blog content within the company's website or CMS.

• Review blog pages to ensure proper formatting, links, metadata, and overall SEO setup.

• Identify and address basic SEO issues affecting blog performance.

• Ensure the blog is mobile-friendly, easy to navigate, and properly structured.

5. Reporting and Project Handover

• Track completed blog buildout tasks and SEO improvements.

• Provide updates on project progress, keyword targeting, and optimization work.

• Document the SEO structure, keyword strategy, and recommendations for future blog content.

• Provide a clear handover of completed work and recommendations for ongoing blog management.

Requirements

• Proven experience in SEO, particularly blog SEO and content optimization.

• Strong understanding of keyword research, search intent, and content strategy.

• Experience building or restructuring blogs for SEO.

• Knowledge of on-page SEO, internal linking, metadata, and content hierarchy.

• Familiarity with SEO tools such as Ahrefs, SEMrush, Google Search Console, Google Analytics, or similar platforms.

• Experience working with website platforms or CMS tools such as WordPress, Webflow, or similar.

• Strong analytical, research, and organizational skills.

• Ability to work independently, manage project deliverables, and meet agreed deadlines.

Independent Contractor Perks

• Permanent work from home

• Immediate hiring

Note