Visual Merchandiser

Wildflour Bakery + Cafe Inc; Makati; On-site; PHP 240,000 - 360,000; Full time

Job summary

Wildflour Bakery + Cafe Inc in Makati City is seeking a creative and detail-oriented Visual Merchandiser to join our team on a full-time basis. This role shapes the customer experience and drives sales through compelling displays and product presentation.

You will design eye-catching window and in-store displays, plan seasonal setups, update pricing signage and branding materials, and collaborate with marketing to translate campaigns into visual concepts.

Qualifications

• Proven experience in visual merchandising or retail display design.
• Strong eye for color, typography and spatial layout.
• Ability to conceptualize engaging visual concepts.
• Experience with merchandising software is advantageous.

Responsibilities

• Design and create visually appealing displays that attract customers and promote sales
• Plan seasonal and promotional displays aligned with campaigns
• Maintain consistent visual standards across retail spaces
• Analyse customer flow and adjust displays to maximise engagement
• Collaborate with management and marketing to translate campaigns into visuals
• Update signage and product labels to ensure brand consistency
• Conduct audits of display areas for compliance with standards

Skills

Visual merchandising

Retail display design

Adobe Creative Suite

Color & typography

Education

Graphic design degree

Tools

Adobe Illustrator

Adobe Photoshop

Job description

About the role

Wildflour Bakery + Cafe Inc is seeking a creative and detail-oriented Visual Merchandiser to join our team on a full-time basis. This is a pivotal role in shaping the customer experience and driving sales through compelling visual displays and strategic product presentation. Based in Makati City, Metro Manila, you will be responsible for creating eye-catching displays that reflect our brand identity and encourage customer engagement. The Visual Merchandiser plays a crucial part in our retail success, transforming our spaces into inviting environments that showcase our bakery and café offerings.

Key Responsibilities

• Design and create visually appealing window displays, in-store displays and product arrangements that attract customers and promote sales

• Plan and execute seasonal and promotional displays aligned with marketing campaigns and brand guidelines

• Maintain consistent visual standards across all retail spaces, ensuring cleanliness and organisation of merchandise displays

• Analyse customer flow patterns and adjust displays strategically to maximise product visibility and engagement

• Collaborate with management and marketing teams to understand campaign objectives and translate them into compelling visual concepts

• Monitor inventory levels of display materials and coordinate with suppliers for restocking as needed

• Implement merchandising strategies that highlight new products, seasonal items and promotional offerings

• Update pricing signage, promotional materials and product labels to ensure accuracy and brand consistency

• Conduct regular audits of display areas to ensure compliance with visual merchandising standards

What we're looking for

• Proven experience in visual merchandising, retail display design or a related creative field, ideally in the food and beverage or retail sector

• Strong creative vision with the ability to conceptualise and execute engaging visual displays

• Excellent eye for colour, design, typography and spatial arrangement

• Proficiency in merchandising software or design tools; knowledge of Adobe Creative Suite is advantageous

• Outstanding attention to detail and commitment to maintaining high visual standards

• Strong organisational and time management skills with the ability to manage multiple projects simultaneously

• Excellent communication and collaboration skills to work effectively with cross-functional teams

• Physical capability to lift, carry and arrange merchandise and display materials regularly

• Flexibility and willingness to work retail hours, including weekends and public holidays as required

• Knowledge of current retail and design trends is desirable

• Qualifications in graphic design, fine arts or visual communication are preferred but not essential