Trade Marketing Lead (FMCG) - Regional Activation

Dempsey Resource Management Inc.; Makati; On-site; PHP 446,400 - 669,600; Full time

Job summary

A resource management firm in the Philippines is seeking a Trade Marketing Specialist to develop and implement marketing strategies to boost product visibility and sales. The ideal candidate has 3-5 years of experience in trade marketing within the FMCG or retail industry, possesses strong communication skills, and is adaptable to different working conditions. The role is primarily office-based with travel across Luzon and Visayas regions.

Qualifications

• 3-5 years of experience in trade marketing within FMCG or retail industry.
• Primarily office-based with travel across Luzon and Visayas regions.
• Hardworking, meticulous, adaptable, and able to work collaboratively.

Responsibilities

• Develop and implement trade marketing strategies to boost product visibility and sales.
• Collaborate with sales teams to execute promotional campaigns effectively.
• Analyze market trends and competitor activities to identify growth opportunities.
• Coordinate merchandising efforts in retail locations across Luzon and Visayas.
• Monitor and report on campaign performance, providing insights for improvement.

Skills

B2B strategies

Trade marketing tactics

Creativity

Attention to detail

Resourcefulness

Strong communication skills

Education

Bachelor's degree in Marketing, Business Administration, or related field

Job description

A resource management firm in the Philippines is seeking a Trade Marketing Specialist to develop and implement marketing strategies to boost product visibility and sales. The ideal candidate has 3-5 years of experience in trade marketing within the FMCG or retail industry, possesses strong communication skills, and is adaptable to different working conditions. The role is primarily office-based with travel across Luzon and Visayas regions.