Strategic Communications Lead: Brand & Influence

Sun Life; Taguig; On-site; PHP 420,000 - 660,000; Full time

Job summary

Sun Life is seeking a Communications Specialist to develop and execute strategic external communications that strengthen the brand, engage clients, and support business growth. You’ll craft content for client communications, campaigns, and influencer partnerships to ensure consistent, audience-centered storytelling.

Working with Marketing, Client Experience, Digital and external partners, you’ll bring campaigns to life through clear messaging, media materials, and stakeholder engagement across

Qualifications

• Exceptional writing, editing, and proofreading skills for diverse audiences and channels.
• Strong knowledge of external and marketing communications materials.
• Experience creating content for brand-building and client engagement initiatives.
• Experience managing key opinion leader and influencer partnerships.

Responsibilities

• Develop and review client-facing communication materials across channels.
• Collaborate with business units to align messaging and ensure timely, client-centric communications.
• Support crisis communications with clear, accurate materials for trust and guidance.
• Write and distribute press releases, media materials, and campaign narratives across channels.

Skills

Writing

Editing

Proofreading

External communications

Brand-building

Stakeholder management

Project coordination

Social media

Education

Bachelor's degree in Communications

Job description

Sun Life is seeking a Communications Specialist to develop and execute strategic external communications that strengthen the brand, engage clients, and support business growth. You’ll craft content for client communications, campaigns, and influencer partnerships to ensure consistent, audience-centered storytelling.

Working with Marketing, Client Experience, Digital and external partners, you’ll bring campaigns to life through clear messaging, media materials, and stakeholder engagement across