Southeast Asia Social Media & SEO Content Specialist

Payreto; Makati; On-site; PHP 420,000 - 640,000; Full time

Job summary

Payreto in Manila seeks a Social Media Specialist to drive brand presence and organic engagement. You will bridge short-form video storytelling with localized SEO content, targeting Filipino readers with debt consolidation and personal finance topics.

The role demands a narrative mindset, video editing ability (CapCut), disciplined content calendars, and strong English communication for global stakeholders.

Qualifications

• Bachelor's degree in Marketing, Communications or related field.
• 1–2 years in social media management, SEO content or digital marketing.
• Proven track record across multi-channel social platforms.
• On-camera experience or video production direction preferred.
• Fluent in written and spoken English for global stakeholder communication.

Responsibilities

• Publish and manage daily short-form and long-form assets across major platforms.
• Create trend-based, story-driven content with basic video transitions and optimization.
• Maintain content calendars with a 95% publishing consistency rate monthly.
• Engage daily with the community, aiming for 90% response within 24 hours.
• Research, draft SEO-optimized articles and FAQs focused on debt and personal finance for Filipino readers.
• Conduct keyword research and map keywords to search intent across topic clusters.
• Apply on-page SEO best practices including titles, meta descriptions, and internal links.
• Refresh existing content to maintain rank and domain authority.
• Deliver empathetic, solution-oriented communication to build audience trust.
• Monitor analytics and provide trend-based recommendations to improve performance.
• Collaborate with product and growth teams to align front-end narratives with capabilities.

Skills

Viral Short-Form Content Production

Localized SEO Writing & Keyword Map

Social Media Funnel Discipline

Empathetic Brand Communication

Data-Aware Trend Optimization

Education

Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, Journalism, or related field

Tools

CapCut

Job description

Payreto in Manila seeks a Social Media Specialist to drive brand presence and organic engagement. You will bridge short-form video storytelling with localized SEO content, targeting Filipino readers with debt consolidation and personal finance topics.

The role demands a narrative mindset, video editing ability (CapCut), disciplined content calendars, and strong English communication for global stakeholders.