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Job summary
A dynamic digital marketing firm in Metro Manila is seeking a skilled Social Media Marketing Specialist. The role involves creating and executing social media strategies, generating content for audience engagement, and analyzing marketing ROI. A Bachelor's degree in a related field is essential, along with experience in social media marketing. This position offers a chance to work in a fast-paced environment and contribute to innovative marketing campaigns.
Qualifications
Proven working experience in social media marketing or as a Digital Media Specialist.
Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
Up to date with the latest digital technologies and social media trends.
Responsibilities
Create and execute social media marketing strategies.
Generate, edit, and publish daily contents for audience engagement.
Monitor and engage in relevant social discussions about the company and industry.
Skills
Social media marketing
Consulting skills
Creative thinking
Education
Bachelor's degree in Marketing, Communication, Business or related field
Job description
Responsibilities
Create and execute social media marketing strategies through competitive research, benchmarking, target market identification and platform determination.
Generate, edit, and publish daily contents for audience engagement.
Set up and optimize company pages within each platform to increase company’s social content visibility.
Moderate all user-generated content in line with the moderation policy for each community.
Create series of marketing calendar for campaign implementation.
Track, measure and analyze all initiatives to report on social media ROI.
Run regular social promotions and campaigns and track their success.
Monitor and engage in relevant social discussions about the company, competitor and/or industry, both from existing leads and customers as well as brand new audiences.
Requirements
Bachelor’s degree in Marketing, Communication, Business or other related field.
Proven working experience in social media marketing or Digital Media Specialist.
Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
Creative thinker.
Up to date with the latest digital technologies and social media trends.
Adequate knowledge of web design, web development and SEO.