Social Media Associate

LJC Restaurant Inc.; Manila; On-site; PHP 360,000 - 480,000; Full time

Job summary

LJC Restaurant Inc. is seeking a Social Media Associate to manage and strengthen the social media presence across our restaurant brands.

You will develop and publish engaging content showcasing food, restaurant interiors, events, and guest experiences, and collaborate with Marketing, Operations, and other departments. You will handle day-to-day accounts (Facebook, Instagram, TikTok), maintain a content calendar, schedule posts, ensure consistent brand voice, and create short-form videos and

Qualifications

• Bachelor's degree in Marketing, Communications, Advertising, Multimedia Arts, Digital Media, or a related field.
• 1–2 years of experience in social media management, digital marketing, content creation, or a related field; fresh graduates with a strong portfolio may also be considered
• Experience in the restaurant, food & beverage, hospitality, retail, or lifestyle industry is an advantage
• Familiar with Facebook, Instagram, TikTok, Meta Business Suite, and other social media management tools
• Basic to intermediate skills in photography and video production/editing
• Working knowledge of Canva, CapCut, Adobe applications, or similar creative tools
• Good writing and communication skills in English and Filipino
• Willing to travel regularly to restaurant outlets within Metro Manila
• Willing to work on occasional evenings, weekends, and holidays when restaurant events or social media coverage require it

Responsibilities

• Manage day-to-day social media accounts including Facebook, Instagram, TikTok, and other relevant platforms
• Prepare and maintain a social media content calendar covering regular posts, promotions, holidays, events, product features, and restaurant activities
• Schedule and publish social media content according to the approved content calendar
• Ensure all published content follows the individual identity, tone, and positioning of each restaurant brand
• Create engaging social media content featuring food, beverages, restaurant interiors, employees, promotions, events, and guest experiences
• Take photos and short-form videos at restaurant outlets and Company events for use on social media
• Produce and edit Reels, Stories, TikTok videos, and other short-form digital content
• Monitor comments, messages, mentions, tags, and reviews and respond in a timely, courteous, and professional manner
• Monitor social media performance and track key indicators such as reach, engagement, follower growth, and video views
• Work closely with the Marketing Team in implementing restaurant promotions, product launches, seasonal campaigns, and other marketing initiatives

Skills

Social media management

Content creation

English and Filipino writing

Creative thinking

Attention to detail

Education

Bachelor's degree in Marketing, Communications, Advertising, Multimedia Arts, Digital Media, or related field

Tools

Facebook

Instagram

TikTok

Meta Business Suite

Canva

CapCut

Adobe Creative Suite

Job description

About the role

The Social Media Associate is responsible for managing and strengthening the social media presence of the Company and its restaurant brands. The position develops and publishes engaging content that showcases food, restaurants, people, promotions, events, and overall dining experience. The Social Media Associate works closely with the Marketing Team, Restaurant Operations, and other departments to ensure that social media content is timely, accurate, visually appealing, and aligned with each restaurant brand's identity.

Key responsibilities

• Manage day-to-day social media accounts including Facebook, Instagram, TikTok, and other relevant platforms

• Prepare and maintain a social media content calendar covering regular posts, promotions, holidays, events, product features, and restaurant activities

• Schedule and publish social media content according to the approved content calendar

• Ensure all published content follows the individual identity, tone, and positioning of each restaurant brand

• Create engaging social media content featuring food, beverages, restaurant interiors, employees, promotions, events, and guest experiences

• Take photos and short-form videos at restaurant outlets and Company events for use on social media

• Produce and edit Reels, Stories, TikTok videos, and other short-form digital content

• Monitor comments, messages, mentions, tags, and reviews and respond in a timely, courteous, and professional manner

• Monitor social media performance and track key indicators such as reach, engagement, follower growth, and video views

• Work closely with the Marketing Team in implementing restaurant promotions, product launches, seasonal campaigns, and other marketing initiatives

About you

• Bachelor's degree in Marketing, Communications, Advertising, Multimedia Arts, Digital Media, or a related field

• Preferably 1-2 years of experience in social media management, digital marketing, content creation, or a related field; fresh graduates with a strong portfolio may also be considered

• Experience in the restaurant, food & beverage, hospitality, retail, or lifestyle industry is an advantage

• Familiar with Facebook, Instagram, TikTok, Meta Business Suite, and other social media management tools

• Basic to intermediate skills in photography and video production/editing

• Working knowledge of Canva, CapCut, Adobe applications, or similar creative tools

• Good writing and communication skills in English and Filipino

• Creative, resourceful, organized, and attentive to detail

• Willing to travel regularly to restaurant outlets within Metro Manila

• Willing to work on occasional evenings, weekends, and holidays when restaurant events or social media coverage require it