Senior Marketing Assistant: Campaigns, CRM & Analytics Pro

HCM Nexus; Pasig; On-site; PHP 300,000 - 420,000; Full time

Benefits offered by this job

Healthcare coverage

Paid leave including holidays

Training and development

Job summary

Nexus Recruitment Group is seeking a proactive Senior Marketing Assistant to support a growing marketing team in Metro Manila. This hands-on role manages and coordinates campaigns, content creation, and day-to-day operations across multiple channels.

The ideal candidate is organized, detail-oriented, and comfortable working with CRM platforms, marketing automation, and analytics to drive campaigns and ROI. Healthcare coverage and paid leave are provided after probation, with ongoing professional

Qualifications

• 1–3 years of experience in digital marketing or marketing operations.
• Strong written communication and organizational skills.
• Experience with CRM and automation platforms.
• Proficiency in marketing tools such as Google Ads, Meta Ads, or similar.
• Comfortable with both creative tasks and analytical tasks.
• Experience with Google Analytics and dashboarding tools.

Responsibilities

• Execute campaign tasks across email, social, paid ads, and content, including setup, QA, scheduling, and performance tracking.
• Create, edit, and format content: landing pages, blog articles, emails, social posts, basic video assets, and presentations.
• Manage and optimize marketing automation workflows.
• Maintain CRM accuracy, ensuring updated contacts, lists, workflows, lead tagging, and database hygiene.
• Build and update campaign performance reports using analytics tools to monitor traffic, leads, and ROI.
• Support the coordination of webinars, digital events, and marketing initiatives (invitations, reminders, follow-ups).
• Collaborate with operations and delivery teams to ensure successful execution of marketing tasks that require cross-functional alignment.
• Coordinate work with external freelancers/partners, monitor deliverables, and ensure deadlines are met.
• Continuously improve internal marketing processes, documentation, SOPs, and QA checklists.

Skills

Digital marketing

Campaign coordination

CRM experience

Analytics reporting

Communication skills

Tools

HubSpot

Salesforce

ActiveCampaign

Looker Studio

Google Analytics

Job description

About the job Senior Marketing Assistant

Senior Marketing Assistant

We're looking for a proactive Senior Marketing Assistant to support a growing marketing team. This hands‑on role manages and coordinates marketing campaigns, content creation, and day‑to‑day operations. The ideal candidate is organized, detail‑oriented, and confident working across multiple channels, teams, and tasks.

Key Responsibilities

• Execute campaign tasks across email, social, paid ads, and content—including setup, QA, scheduling, and performance tracking.
• Create, edit, and format content: landing pages, blog articles, emails, social posts, basic video assets, and presentations.
• Manage and optimize marketing automation workflows.
• Maintain CRM accuracy, ensuring updated contacts, lists, workflows, lead tagging, and database hygiene.
• Build and update campaign performance reports using analytics tools to monitor traffic, leads, and ROI.
• Support the coordination of webinars, digital events, and marketing initiatives (event invitations, reminders, follow‑ups).
• Collaborate with operations and delivery teams to ensure successful execution of marketing tasks that require cross‑functional alignment.
• Coordinate work with external freelancers/partners, monitor deliverables, and ensure deadlines are met.
• Continuously improve internal marketing processes, documentation, SOPs, and QA checklists.

Qualifications

• 1–3 years of experience in digital marketing or marketing operations.
• Strong written communication and organizational skills.
• Experience with CRM and automation platforms (e.g., HubSpot, Salesforce, ActiveCampaign, or similar).
• Proficiency in marketing tools such as Google Ads, Meta Ads, or similar ad platforms.
• Comfortable with both creative tasks (basic design/editing) and analytical tasks (reporting & tracking).
• Experience with Google Analytics and dashboarding tools (Data Studio/Looker Studio or similar).
• Competitive salary with opportunities for advancement.
• Training and ongoing professional development.
• Supportive and collaborative team culture.
• Healthcare coverage upon completion of probation.
• Paid leave, including national holidays.