Marketing Assistant

INSPI Philippine; Quezon City; On-site; PHP 180,000 - 300,000; Full time

Job summary

INSPI Philippine in the Philippines is seeking an entry-level Marketing Assistant to support the marketing team with campaign execution and brand consistency. You will assist with content preparation, social media, and data reporting, under supervision of a Marketing Manager or Specialist.

The role involves coordinating events, liaising with vendors, maintaining marketing collateral, and helping with cross-functional tasks to drive campaigns forward.

Qualifications

• Bachelor's or Associate degree in Marketing, Communications, Business, PR, or related field.
• 0-2 years in marketing, communications, digital media, or admin support.
• Internship or entry-level exposure to digital campaigns, social media management, or content creation.
• A portfolio or work samples demonstrating copywriting, design, or social media skills.

Responsibilities

• Content Preparation & Social Media Management: Drafting & Scheduling Copy for social channels and emails.
• Channel Maintenance: Schedule posts and monitor comments using tools.
• Campaign & Event Logistics Support: Plan logistics for trade shows, conferences, webinars and events.
• Vendor Liaison: Communicate with suppliers and designers for quotes and specs.
• Collateral & Inventory Management: Maintain marketing materials and stock for events.
• Market Research & Data Reporting: Collect campaign data and prepare performance reports.
• Administrative & Cross-Functional Coordination: Manage calendars and assist Sales/Customer Service.

Skills

Copywriting

Social media

Content creation

Graphic design

Analytics

Communication

Education

Bachelor's or Associate degree in Marketing, Communications, Business, PR

Tools

Canva

Adobe Creative Cloud

WordPress

Google Analytics 4

Hootsuite

Buffer

Later

Job description

Position Summary:

Provides operational, administrative, and creative support to the marketing team to ensure smooth campaign execution and brand consistency. Reporting directly to a Marketing Manager or Specialist, this role handles daily promotional tasks, content preparation, platform updates, and performance tracking across digital and traditional channels.

Key Responsibilities:

1. Content Preparation & Social Media Management

• Drafting & Scheduling Copy: Writing clear, engaging content for social media channels, blog teasers, marketing emails, and promotional materials in line with brand guidelines.

• Basic Visual Asset Creation: Using design tools like Canva or Adobe Creative Cloud (Photoshop, Illustrator) to resize images, create social graphics, design email banners, and produce simple promotional collateral.

• Channel Maintenance: Scheduling daily/weekly social media posts via management tools (Hootsuite, Buffer, Later) and monitoring active channels to engage with comments and audience inquiries.

2. Campaign & Event Logistics Support

• Event Coordination: Planning and managing logistics for trade shows, conferences, webinars, and promotional events (e.g., booking venues, sending invitations, ordering signage, and managing attendee registration lists).

• Vendor & Supplier Liaison: Communicating with external partners, print suppliers, freelance designers, and merchandise vendors to request quotes, deliver specifications, and track order fulfillment.

• Collateral & Inventory Management: Maintaining stocks of marketing merchandise, brochures, and promotional giveaways, ensuring materials are distributed efficiently to sales teams or event booths.

3. Market Research & Data Reporting

• Performance Metrics Collection: Gathering campaign data from Google Analytics 4, social media dashboards, and email tools to compile weekly or monthly performance reports.

• Market & Competitor Tracking: Conducting research on industry trends, audience demographics, and competitor marketing tactics to help inform future strategy.

5. Administrative & Cross-Functional Coordination

• Marketing Calendar Ownership: Maintaining campaign schedules, content calendars, and project management boards (Asana, Trello, Notion) to keep deliverables on track.

• Digital Asset Management (DAM): Organizing photo libraries, brand logos, video files, and campaign collateral in cloud storage (Google Drive, Dropbox) for easy internal team access.

• Departmental Support: Assisting the Marketing Manager with team scheduling, invoice processing, meeting agendas, and cross-departmental coordination with Sales and Customer Service.

Qualifications:

Education & Experience

• Bachelor's or Associate degree in Marketing, Communications, Business, PR, or a related field (or equivalent practical experience).

• 0-2 years of experience in marketing, communications, digital media, or administrative support roles.

• Internship or entry-level exposure to digital campaigns, social media management, or content creation.

• A portfolio or work samples demonstrating copywriting, design, or social media skills.

Technical & Software Skills

• Proficiency with design tools like Canva or Adobe Creative Cloud (Photoshop, Illustrator, InDesign).

• Hands-on experience managing business accounts on major social platforms (Instagram, LinkedIn, Facebook, TikTok) and scheduling software (Hootsuite, Buffer, Later).

• Familiarity with Email Marketing tools (Mailchimp, HubSpot, Klaviyo) and Content Management Systems (WordPress, Squarespace).

• Solid grasp of productivity suites (Microsoft Office/Google Workspace), especially spreadsheet formatting (Excel/Sheets).

• Basic knowledge of web analytics (Google Analytics 4) and project management platforms (Asana, Trello, Notion).

Soft Skills & Competencies

• Excellent written and verbal communication skills with strong grammar and proofreading ability.

• High attention to detail regarding brand guidelines, post formatting, links, and campaign dates.

• Strong organizational and time-management skills to multitask and meet tight deadlines.

• Proactive problem-solving abilities, adaptability, and eager to learn new marketing tools and strategies.