Senior Creative Designer

Globe Telecom; Philippines; On-site; PHP 800,000 - 1,200,000; Full time

Job summary

Globe Telecom in the Philippines seeks a Growth Creatives Designer to craft data-driven visuals that drive customer acquisition, engagement, and retention. You will collaborate with growth marketers, product teams, and data analysts to create ads, landing pages, and in-app experiences.

As a Growth Creatives Designer, you will continuously test, iterate, and optimize creative assets based on performance insights, ensuring that every design delivers measurable results.

Qualifications

• Minimum 4 years in growth design, performance marketing design, or related role.
• Balance creativity with performance; assets should be engaging and conversion-focused.
• Storytelling mindset with experimentation and growth hacking through design.
• Experience designing for multi-platform campaigns (social, email, CRM, in-app).
• Proficient in Figma, Adobe Creative Suite; motion design & video editing a plus.
• Strong grasp of performance marketing creatives, UI/UX, and digital campaigns.
• Proficiency in HTML and CSS to build responsive creatives and templates.

Responsibilities

• Design high-performing marketing creatives, landing pages, banners, and in-app graphics.
• Develop motion graphics, GIFs, animations, and micro-interactions to boost engagement.
• Create compelling A/B test variations to optimize design performance and metrics.
• Adapt and localize assets for different platforms, user segments, and campaigns.
• Design interactive experiences to improve conversion rates and retention.
• Ensure creatives align with brand, UX principles, and data-driven insights.
• Collaborate with growth managers and product designers to align visuals with goals.
• Use analytics and heatmaps to inform design decisions and improve effectiveness.
• Continuously optimize designs based on performance data and evolving strategies.
• Explore AI-assisted tools to scale creative output and storytelling.

Skills

Growth design

Performance marketing

A/B testing

Storytelling

Multi-platform campaigns

Data-driven design

Collaboration

Tools

Figma

Adobe Photoshop

Illustrator

After Effects

Premiere Pro

Canva

Sketch

HTML/CSS

Job description

Job Description

At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.

Job Description

We are seeking a Growth Creatives Designer to craft high-impact, data-driven visual assets that drive customer acquisition, engagement, and retention. This role is perfect for a creative thinker who understands the balance between aesthetics and performance, using design to influence behavior and improve conversion rates. You will collaborate with growth marketers, product teams, and data analysts to create visually compelling assets for ads, landing pages, and in-app experiences.

As a Growth Creatives Designer, you will continuously test, iterate, and optimize creative assets based on performance insights, ensuring that every design delivers measurable results.

Duties And Responsibilities

• Design high-performing marketing creatives, landing pages, banners, and in-app graphics.
• Develop motion graphics, GIFs, animations, and micro-interactions to enhance engagement and conversion.
• Create compelling A/B test variations to optimize design performance and improve key growth metrics.
• Adapt and localize creative assets for different platforms, user segments, and campaign needs.
• Design interactive and personalized user experiences that improve conversion rates and retention.
• Ensure all creatives align with brand identity, UX principles, and data-driven performance insights.
• Work closely with growth managers, product designers to align visuals with campaign goals and user experience best practices.
• Use analytics, heatmaps, and behavioral data to inform design decisions and improve creative effectiveness.
• Continuously optimize designs based on performance data, testing insights, and evolving growth strategies.
• Push the boundaries of creative storytelling to create unique, thumb-stopping visuals that resonate with users.
• Stay updated on the latest design trends, growth marketing strategies, and consumer psychology insights.
• Explore AI-assisted design tools, automation, and emerging design technologies to scale creative output.

Requirements

• Minimum 4 years of experience in growth design, performance marketing design, or a related role.
• Ability to balance creativity with performance, designing assets that are both engaging and conversion-focused.
• Passion for storytelling, experimentation, and growth hacking through design.
• Experience designing for multi-platform campaigns, including social media ads, email marketing, CRM campaigns, and in-app engagements.
• Experience in Figma, Adobe Creative Suite (Photoshop, Illustrator, After Effects), Canva, and Sketch. Motion design and video editing experience (After Effects, Premiere Pro) is a plus.
• Strong understanding of performance marketing creatives, UI/UX principles, and digital campaign best practices.
• Proficiency in HTML and CSS, with the ability to build and customize responsive digital creatives, email templates, and web-based experiences.

Equal Opportunity Employer

Globe’s hiring process promotes equal opportunity to applicants, Any form of discrimination is not tolerated throughout the entire employee lifecycle, including the hiring process such as in posting vacancies, selecting, and interviewing applicants.

Globe’s Diversity, Equity and Inclusion Policy Commitment can be accessed here

Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.

Requirements